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YORK UNIVERSITY - [YU], TORONTO, ONTARIO - PROGRAMS

Toronto, OntarioLOCATION
UniversitySCHOOL TYPE
Estd 1959Established Year
  52300Enrollment

Master (Marketing)

 1 year
 full time
  English
 on campus
 Course Based

Field of Study

Offered by     Schulich School of Business

$ 57,138 

1st Year
Fees

International Student Tution

Check Detailed Fees

Program Description

  • Master of Marketing at York University is offered as a 1-year (3 academic terms) teaching program.
  • It is an on-course program offered on a full-time basis comprised of 42.00 credits of courses.
  • It is the first program in Canada to prepare graduates for professional careers in marketing.
  • The marketing curriculum will provide students with the critical analysis and decision making skills required of marketers today.
  • Students will learn state-of-the-art digital marketing and research tools and grow their literacy in analytics, social media, advertising, and consumer behavior.
  • Graduates of the program will be qualified for meaningful positions in private, public, or non-profit organizations, and equipped with the skills to advance to leadership roles in the future.
  • The capstone of the program is a two-term integrative consulting project, designed to give students first-hand experience in developing and implementing marketing strategies for real-world organizations.
  • This program is open to recent graduates from non-business and business degree programs, and to business professionals who wish to strengthen their marketing capabilities.
  • It will prepare graduates for modern marketing roles and give them leadership development opportunities to pursue rewarding careers in the industry.
  • Students will become professionals who understand both marketing and consumer behavior theory and have the technical skills required to excel in digital marketing environments.
  • Schulich School of Business is ranked among the leading business schools in the world and ranks No.1 in Canada.
  • The average salary goes up to 54,000 USD.

Program Highlights

Degree Type Offered Master
Duration1 year
Fees$ 57,138 for 1 year
Delivery TypeFull Time
Admission Intake Round 1 (Deadline - Oct 29)
Language Proficiency TOEFL,IELTS
Offered bySchulich School of Business
Program Urlhttp://schulich.yorku.ca/programs/mmkg/

Eligibility & Entry Requirement

Academic Eligibility:

  • Students must have an undergraduate degree from a recognized post-secondary institution.
  • Students must hold a minimum B+ average in the last two full years (or equivalent) of academic work.
  • Proof of English language proficiency if studies were not completed in English.

    Work Experience Eligibility:

    • Applicants with 3-year degrees may be considered for admission with one year of work experience
    • Students do not require any kind of work experience for this program, but strong internships or prior work experience is recommended.

    Indian Student Eligibility:

    Indian students are eligible to apply if they meet one of the following eligibility criteria:

    • Completed a 4-year UG degree with first class in a relevant field from a recognized institution.
    • Or, completed a master's degree with first-class in a relevant field from a recognized institution.
    • Or, completed a 3-year UG degree with a first-class from a NAAC-accredited institution.

    Submission of the Graduate Management Admission Test (GMAT) or the Graduate Record Examination (GRE) is not required for this program.

    Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test.

    The above requirements are the minimum requirements and do not guarantee admission. The admissions committee will consider all evidence in the file and decide. To know more about the requirem…. Read More


    Required Document List

    Following Documents are required to attend this program:

    • Online application form: Students have to submit an online application form at the official website.
    • CV/Resume: Outline of academic achievements and/or awards, publications, relevant work, and/or volunteer experience.
    • Statement of Purpose: An essay or other written statement written by the student.
    • Academic Documents: Submit copies of official transcripts from post-secondary institutions attended.
    • Two confidential letters of recommendation: Referees (Teachers, guidance counselors, or Professors) should comment on academics and that references should submit along with the application system.
    • Sample of written work: Student has to write something interesting as their sample essay in the application form.
    • Statement of Interest: Reasons or intentions for pursuing studies in this program, including a description of prior experience.
    • ELP Scores: Students have to submit their English language proficiency scores like IELTS, TOEFL, or other test scores.


    Application Deadline

    Round 1
    Oct 29

    Round 2
    Jan 29

    Round 3
    Mar 10


    Scores Required

    100 / 120

    Avg. Score in

    TOEFL

    7.0 / 9

    Avg. Score in

    IELTS


    Fees & Funding

    Tution & Application Fees

    YearYear 1
    Tuition fees$57138

    Living Costs

    HeadAvg Cost Per Year
    Housing$ 4,441
    Food$ 3,750

    Ranking

    Academy Ranking of World Universities 2020

    Ranked #37/ 400

    Business [ International ]


    Scholarship Grants & Financial Aids

    NameAmountInternational Students EligibleApplication Deadline
    Ontario Graduate Scholarship $10,847 Yes N/A
    JN Tata Endowment Scholarship Variable Yes 09 Mar, 2020
    Debesh Kamal Scholarship $1,385 Yes 30 Apr, 2020
    Forte Fellowship $24,623 Yes N/A
    Bharat Petroleum Scholarship 2020 Variable Yes N/A
    Paul Foundation scholarships $20,174 Yes N/A
    Forktip Women’s- Innovation Scholarship Variable Yes 30 Aug, 2020
    (ISC)² Women’s Cybersecurity Scholarships Variable Yes 19 Feb, 2021
    FINCAD Women in Finance Scholarship $20,000 Yes N/A
    QS Leadership Scholarship $10,000 Yes 30 Apr, 2020
    Ontario Graduate Fellowship $8,459 Yes N/A
    Aga khan Foundation Scholarships Variable Yes 31 Mar, 2020
    Go Clean Scholarship $3,500 Yes 31 Dec, 2020
    Ellis R. Ott Scholarship for Applied Statistics and Quality Management Variable Yes 01 Apr, 2020
    VueVille Future Technology Scholarship $1,000 Yes 30 Sep, 2020
    Collegedunia $150 Scholarship Program $150 Yes N/A
    BrokerFish International student scholarship $1,000 Yes 21 Dec, 2020
    Show More

    VISA & Work Study

    VISA

    • A Student VISA authorizes students to study in Canada legally.
    • International students will receive their Student VISA in the form of a paper document which will usually be attached to the passport at the Canadian port of entry.
    • Temporary Resident Visas (TRVs), commonly called Entry Visas, are to be obtained by foreign nationals who require visas to enter Canada, while Electronic Travel Authorization (eTA) allows foreign nationals from visa-exempted countries to enter Canada without a visa.

    Work Study

    Eligibility:

    • The student must have a valid study permit for the period of employment.
    • He/She should meet the specific skills and experience requirements set by the sponsoring department.

    Restrictions:

    • All students are permitted to accept one Work-Study position only per program period.
    • Non-degree students (i.e. visiting students, students on a LOP) are not eligible for Work-Study.
    • Students are not eligible to hold a work-study position in the same term in which they are holding an NSERC Undergraduate Student Research Award (or equivalent).

    Salary Rate:

    • Hourly rates vary with the nature of the job, the scope of responsibilities, and work experience.
    • The salary range will be indicated on the job posting and/or students will be advised by the employer during the interview.
    • Work/study students are paid by their hiring department through York's payroll system.
    • Student Financial Services does not pay students and cannot make adjustments to pay.

    Career and Placement after Course

    Possible career opportunities are:

    • Marketing Manager
    • Marketing Research Analyst
    • Advertising or Promotions Manager
    • Social Media Manager
    • Product/Brand Manager
    • Media Planner
    • Sales Manager



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