Barry John Acting Studio (BJAS) operates under the Theatre in Education Trust, a non-profit association whose goals are to spread knowledge of and interest in theatrical and media arts through education. It is also associated with Imago Media Company Pvt. Ltd. which has interests in film production through Barry John Films. The institute has all necessary facilities and experienced faculty in their subjects.

The courses are rigorous and intensive, demanding a high degree of commitment, energy and perseverance. When these qualities are in evidence, the objective of encouraging actors to be self-aware, self-reliant and self-confident is achievable. The mission of is to further enhance its reputation of being the foremost training centre in India, and to assist in raising the levels of professionalism in the media to compare with the highest in the world.