Bachelor of Business Studies [BBS] is an undergraduate course in Commerce. The field of Business Studies combines the elements of accountancy, finance, marketing, organizational studies, and economics. The course facilitates the combination of academic knowledge and practical work experience.
BBS is often compared to BA (Hons.) in Business Economics (BBE) which is also a 3- year undergraduate degree course in business and economics. Bachelor of Business Studies (BBS) is somewhat similar in format and structure to Bachelor of Commerce (B. Com), Bachelor of Business Administration (BBA), and Bachelor of Business Science (BBusSci).
Bachelor of Business Studies (BBS) is a 3- year full time professional degree program, which is divided into 6 semesters. The minimum eligibility criterion required to be fulfilled for pursuing BBS is a 10+2 (Senior Secondary Level Examination) qualification, or its equivalent exam from a recognized Board or Council. Admission to BBS is mainly through entrance tests conducted either at the national level or by the university. In colleges affiliated to the Delhi University, there are basically 24 papers in all to be taught over 6 six semesters with one Computer practical in every semester from I through V.
The average tuition fee for this course is quite low ranging between INR 6,000 to INR 1 Lakh. A fresh BBS graduate can earn an average monthly salary package of INR 15,000 to 30,000 depending upon the industry and experience.
Successful graduates of the course can seek employment in various sectors such as Marketing, Finance, Human Resources, and a lot other diversified departments. Also, they can pursue higher studies and research- oriented courses such as M.A., M. Phil, Ph. D which include both theoretical and practical skills for career growth in the management industry. MBA is also an option after BBS, if one is interested in learning about entrepreneurship.
What is Bachelor of Business Studies About?
Bachelor of Business Studies (BBS) is aimed at helping students develop business- based intellectual and interpersonal skills. The course involves lessons in business- related courses and combines two core areas – Business and Finance. The Business section includes subjects focusing on Organizational Studies, Marketing, Economics, Human Resources etc., and the Finance section deals with subjects that are related to topics like Organizational Finance Studies, Computing and Accounting.
Bachelor of Business Studies: Who Should Opt?
The course is suitable for candidates interested in specializing in the fields of Accounting, Marketing, or Management. Ideal candidates would have a basic understanding of organizational behavior and structure; and possess critical thinking and analytical skills, communication skills, and research abilities. They would be interested in numeracy and in research, interpretation and implementation of financial and business data.
The objective of BBS is to train students into becoming competent managers for any sector of organized activity. Students learn to grasp critical, analytical and innovative ideas and thoughts which would come in handy while tackling business situations in the future.
|Name of the course||Bachelor of Business Studies [BBS]|
|Duration||3 years, full time|
|Examination Type||Semester System|
|Eligibility||Graduation in any discipline from CBSE or State Board or its equivalent with at least 60% marks in aggregate|
|Admission Process||Based on Written Entrance Test followed by Group Discussion and Personal Interview|
|Average Course Fee||INR 6K to 1 Lakh|
|Average Starting Salary||INR 15,000 to 3 Lakhs per annum|
|Top Recruiting Companies||IBM, Siemens, HSBC, Xerox, British Gas, Intel|
There are many Institutes in India which offer this undergraduate management course. A list of the top colleges offering BBS in the country is given in the table below:
|SR.NO.||COLLEGE/INSTITUTE||CITY/STATE||TUITION FEES (PER YEAR)||ELIGIBILITY CRITERIA||ADMISSION PROCEDURE|
|1||University of Delhi||New Delhi||INR 26,790||Candidates who passed the class XII examination from the CBSE or any other examination considered equivalent by the University of Delhi are eligible for appearing in the entrance test for admission to BBS.||Admission to the course is carried out either on the basis of marks obtained in the qualifying examination or entrance examination. Group Discussion and Personal Interview are also part of the screening process.|
|2||Jamia Millia Islamia||New Delhi||INR 6,170||Candidates need to have passed the Senior Secondary School Certificate or equivalent examination with not less than 50% marks in aggregate.||Admission is based on cut-off lists generated based on the score obtained in Class XII or qualifying examination.|
|3||Shaheed Sukhdev College of Business Studies||New Delhi||INR 17,860||Candidates are required to pass the 10+2 examination or its equivalent with at least 60% marks in aggregate.||Admission is based on performance in Delhi University Joint Admission Test (DU JAT) followed by Group Discussion and Personal Interview.|
|4||Daly College Business School||Indore, Madhya Pradesh||INR 15,500||Candidates need to score at least 60% in aggregate in Class XII of a recognized Board with at least 65% marks in aggregate. Students must be proficient in English.||Candidates meeting the eligibility criteria have to appear for an Aptitude Test and a Personal Interview. Selection is based on performance in Class XII, Aptitude Test, and Personal Interview.|
|5||Keshav Mahavidyalaya||New Delhi||INR 12,511||Aspirants should have passed 10+2 or High School Senior Secondary exam from the Central Board of Secondary Education (CBSE) or any equivalent exam with a minimum of 50% marks in aggregate. SC/ST have a relaxation of 5% in the required minimum aggregate score.||Admission is based on performance in the entrance examination conducted by University of Delhi (DU JAT).|
|6||Deen Dayal Upadhyaya College||New Delhi||INR 14,470||Candidates are required to pass the 10+2 or High School examination by the Central Board of Secondary Education (CBSE) or any other equivalent exam||Selection is based on performance in the qualifying examination and entrance examination (DU JAT).|
The duration of Bachelor of Business Studies (BBS) is 3 academic years spread over 6 semesters with 2 semesters in each academic year. There is also a mandatory project submission in the last semester.
Eligibility Criteria for Bachelor of Business Studies
Candidates aspiring for admission to (BBS) are required to pass the Senior Secondary level examination (10+2) or its equivalent with a minimum aggregate score of 60% (55% for those belonging to reserved categories – SC/ST/WW/Physically Challenged Category) in 4 subjects including English. The other subjects may be any of Accountancy, Biology, Biotechnology, Business Studies, Chemistry, Economics, Entrepreneurship, Geography, History, Informatics Practices, Introductory Computer Science, Mathematics, Physics, Political Science, Psychology, Public Administration, Secretarial Practices, Social Science, Sociology or Word Processing.
Admission Process for Bachelor of Business Studies
Admission is strictly based on performance in the entrance examinations conducted by the university. For Bachelor of Business Studies, Delhi University and its affiliated colleges conduct their own entrance examination (DU JAT) followed by 2 more screening rounds, i.e. Group Discussion and Personal Interview. Given below are the details of the Delhi University entrance test and admission procedure for Daly Business School.
DU JAT is a university level entrance examination conducted by the Delhi University and the colleges affiliated under DU. The examination provides admission to management courses such as BBS, BBA, BMS and B.A. in Business Economics. The minimum eligibility criterion required to be fulfilled for appearing in the entrance test is a Senior Secondary qualification from a recognized Board with a minimum aggregate score of 60% in 4 subjects including English, Mathematics, and other two subjects. The minimum eligible percentage of marks required for reserved categories (SC, ST, CW, PWD) is 55%. DU JAT application forms are available from May onwards on the official website of the Delhi University. For General category, the application fee for one course is INR 1000. Shortlisted candidates are called for Group Discussion (GD) followed by Personal Interview (PI). Final selection of the candidates is based on performance in the entrance exam and personal interview/group discussion. The exam is held in the offline mode, usually in the 3rd week of June and the counselling/GD-PI is conducted in the 1st week of July. The duration of the exam is 2 hours and syllabus is based on topics from Business & General Awareness, Reasoning & Analytical Ability, General English & Quantitative Ability.
Aspirants who have cleared the Class XII examination with minimum 60% marks in aggregate are eligible to apply for the BBS undergraduate course. There is an Aptitude Test followed by Personal Interview. The Aptitude Test is multiple choice- based and consists of two sections: Verbal Aptitude (English Usage, Reading Comprehension, Verbal Reason and Vocabulary etc.) and Quantitative Aptitude (Basic Mathematics, Data Interpretation, Logical Reasoning etc.). The Interview round is more of an interactive session with a panel of 3 faculty members including the Director. The aim of the interview is to assess the candidate’s academic knowledge, awareness of current topics, communication and interpersonal skills. The merit list is prepared based on 3 criteria: 40% weightage for Class XII marks, 30% for Aptitude Test and 30% for Personal Interview. Selection is based on the candidate’s choice, performance, and availability of places.
BBS graduates have numerous career opportunities. They may either opt for finance related jobs or managerial jobs in the corporate sector, or appear for the civil services examination. A BBS student may also opt for an MBA education to further boost skill and career.
A BBS degree is a job-oriented one, and hence, there are multiple job opportunities available after the successful completion of the course. It is also a qualification suited to higher management roles. Most successful graduates of the course prefer to work after graduation, however, after acquiring a post-graduation degree, there are higher chances of getting recruited by top companies with even better salary packages. Upon the completion of the course, the student is highly equipped to function as a manager in business, industry and government sectors. The graduate will have a variety of career options in different sectors of business including entrepreneurship. Some such prospective areas of employment for BBA graduates are listed hereunder.
Academic Options After Bachelor of Business Studies:
BBA graduates also have the option of pursuing higher studies in the discipline, and can opt for any of the following qualifications:
Listed below are some of the job titles and corresponding job descriptions along with the respective remunerations offered for successful graduates of Bachelor of Business Studies:
|Job Title||Job Profile||Annual Salary in INR|
|Business Analyst||A Business Analyst evaluates and analyses data, creates solutions, communicates with a variety of people and has a good grasp on information technology and business studies. As a business analyst, he or she communicates with internal colleagues to understand needs of various departments and the organization as a whole.||392,461– 866,204|
|Research Analyst||A Research Analyst (market) collects data on consumers, competitors and market place and consolidates information into actionable items, reports and presentations. He or she also understands business objectives and designs surveys to discover prospective customers’ preferences.||1,67,267 – 5,96,808|
|Business Consultant||Business consultants, also known as management analysts, work in areas including marketing, human resources, management, and accounting. Business consultants provide an analysis of the existing practices of a company and make recommendations for improvements.||301,169 –901,419|
|Accountant||Accountants provide financial advice to clients that range from multinational organizations and governmental bodies to small independent businesses. Accountants often specialize in particular areas of practice, including audit, management consultancy, recovery, forensic accountancy, taxation, assurance, and corporate finance.||334,511 –716,500|
|Business Operations Manager||Business Operations Managers supervise and coordinate internal affairs of companies and other organizations. Business Operations Managers plan and organize the activities of businesses, government agencies, and non-profit organizations. Depending on the organization, Business Operations Managers may be responsible for overseeing a variety of departments from Human Resources to Accounts.||309,580 – 753,157|
|Business Development Manager||Responsibilities of a Business Development Manager include developing growth strategies focused both on financial gain and customer satisfaction and conducting research to identify new markets and customer needs.||2,44,459 – 5,64,991|
It is mandatory to take up at least 20 compulsory courses and 4 elective papers, computer practical classes, and one specialization project. During the first 2 years, core disciplines like Economics, Quantitative methods, Organizational Behavior and subjects relating to financial areas of Management like Marketing, Accounting, Finance, Production, Computers and Human Resource Management build a solid foundation in all areas.
A semester- wise breakup of the syllabus for BBA is listed in the table below.
|Semester||Theory Subjects||Practical Subjects|
|Finance||Marketing||Human Resource Management|
|Investment Analysis and Portfolio Management||Consumer Behavior||Training and Management Development|
|International Finance||Personal Selling and Sales Force Management||Performance and Compensation Management Systems|
|Financial Market & Services||Advertising and Brand Management||Industrial Relations and Labor Legislation|
|Income Tax and Planning||Retail Management||International Human Resource Management|
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