BMC is a 3 years full-time postgraduate course which is divided into 6 semesters. This degree is awarded in Mass Communication with concentrations in Journalism, Sports Communication, Advertising, Communication Studies, an International communication, and Public Relations. This study includes a variety of course offerings in New Media. The Mass Communication Program offers students an interdisciplinary foundation in the basic theory and skills necessary to become media practitioners and more informed media consumers.
Top Institutes offering this course are:
Mass Communication is a broader term which includes the study of various mass mediums. This study consists of journalism, radio, television, film making, online, public relations, advertising, event management etc. Students who want make a career in any of the aforementioned fields can take up this programme without giving a second thought. They have the opportunity to pursue internships and independent projects that allow them to have real world experience in the mass media professions.
Graduates of BMC course have gone on to a variety of careers in the media field, corporate communication, including those in advertising, public relations, journalism and broadcasting. Some interested in graduate studies have also advanced to graduate schools across the country. This study enables them to choose a career from various stages of media production. This study with an emphasis on the social and cultural impact of various media forms, this course examines the practices, technologies, and policies that drive modern media communications.
All these forms of mass media make it easy for journalists to spread news or information. This study has contributed greatly towards the development of mass communication. There are numerous job opportunities associated with the field of mass communication, and ranging from journalism to technical jobs.
The average annual course fee for BMC course ranges anywhere between INR 50,000 to 20 lacs depending upon the institute offering the course. The average salary offered for this course in India to successful postgraduates of the course ranges between INR 2 lakhs to 10 lakhs depending upon the candidate’s expertise in the field.
Shown below are some of the major highlights of the course.
|Course Level||Under Graduate|
|Examination Type||Semester System|
|Admission Process||SET, ACJ entrance exam, AUCET, IIMC, IPU-CET|
|Top recruiting organizations||Hindustan times of group, BBC, NDTV, Zee TV, Viacom|
|Top recruiting areas||Journalism, editing, reporting|
|Top job profiles||Journalist, publisher, newspaper editor|
|Course Fee||INR 50,000 to 20 lakhs|
|Average Starting Salary||INR 2 to 10 lakhs|
Mass communication is the process of disseminating information through a medium to a large and diverse audience. BMC course is a form of public communication, where the message or information is transmitted electronically or mechanically.
Mass Media is the medium or agent through which information or message is disseminated. The whole process in this study is spreading or circulating the information by a person, through a medium in mass media so that it reaches vast audience is called mass communication. Mass Communication is made up of branches like PR, journalism, advertising and mass media. This study is the main reason why journalism is an important part of many mass communication programs. Nowadays Journalism and Mass Communication is a very well-known course combination.
Some of the institutes or colleges offering the course in the country with the corresponding locations and fees charged by the respective colleges are listed below.
|COLLEGE NAME||CITY||AVERAGE ANNUAL FEE IN INR|
|Centurion University of technology and management||Orissa||INR 60,000|
|Minerva institute of management and technology||Dehradun||INR 90,000|
|Jagannath Institute of management sciences||Delhi||INR 2,10,000|
|CMK National Post-Graduate Girls College, Sirsa||Sirsa||INR 16,000|
|WLCI college||Delhi||INR 13,63,000|
|International Institute of Mass Media, New Delhi||Delhi||INR 76,000|
|International Institute of management||Delhi||INR 1,85,000|
|School of Broadcasting and Communication||Mumbai||INR 2,50,000|
|WLC college||Hyderabad||INR 13,63,000|
|Patna University||Patna||INR 60,000|
|Devi Ahilya Vishwavidyalaya||Indore||INR 10,00,000|
Applicants having completed their 10+2 in any discipline from any recognized Board or Council or University with a minimum of 50% (45% for SC/ST) aggregate marks, or equivalent grades are eligible to seek admission. Students expecting their 12th results may also apply.
The admission procedure has two rounds:
First Round – students will have to appear for the Entrance Test conducted by various institutes. This exam is a common objective and written test which is held in several cities across India. Students will be shortlisted for the second round on the basis of their entrance test score.
Second Round – If they are shortlisted, they will have to be present at the Centre for the duration of three-four hours for the same. In this round they will have to take a writing ability test, they have certain documents verified and participate in a studio test as well as a personal interaction.
A Semester - wise syllabus of the course is tabulated below.
|SEMESTER I||SEMESTER II|
|English I||English II|
|Fundamentals of journalism||Introduction to reporting|
|Disaster management||Environment science|
|Current affairs I||Current affairs II|
|Indian political system||Development communication|
|SEMESTER III||SEMESTER IV|
|English III||English IV|
|Introduction to radio||Media laws|
|Print editing||Introduction to television|
|Cyber security||Human rights|
|Current affairs III||Current affairs IV|
|Introduction to advertising||Online journalism|
|SEMESTER V||SEMESTER VI|
|English V||Minor project|
|Radio specialization||Major project|
|Television specialization||Industrial training|
|Current affairs V||-|
Electronic media has dominated the mass communication field for a while now. These days the internet has also emerged as a key player in this sector. Some lucrative job opportunities are associated with these forms of media. Radio channels TV channels and online portals are the best places where one may find a job.
Though print media forms like Newspapers and magazines have been overtaken by the electronic media, candidates still do enjoy decent consumption. This is safe to say that mass communication graduates may find a job at print media sector too mostly newspapers and magazines.
Since mass communication is made up of parts like journalism, reporting, and mass media etc. most are numerous job profiles available within this field. Some job that one lands depend upon one’s specialization to an extent.
|JOB POSITION||JOB DESCRIPTION||AVERAGE ANNUAL SALARY IN INR|
|Journalist||They gather information on newsworthy events through observation in the research, field, and interviews. Most broadcast journalists report live on air from the location of an event. They might business openings, cover city hall meetings, celebrity appearances or political rallies. Most of reporters specialize in areas like health, fashion, sports, business or foreign affairs.||INR 3,40,000|
|Social media specialist||A social media analyst boosts the online presence of a company by search engine optimization techniques, integrating social media, and blogging into a brand's identity. Some of the goals of these professionals are to increase both the amount of online traffic and brand exposure through various social media outlets.||INR 3,29,000|
|Publisher||Book publishers are responsible for overseeing the production, selection, marketing and distribution processes involved with new works of writing. Some book publishers can work for one of the many publishing firms throughout the country; they are several non-traditional avenues one can take to become a book publisher: authors can now self-publish, and some individuals with a knack for finding marketable material can open up their own book publishing company.||INR 6,00,000|
|Freelance reporter||Freelance reporters are self-employed and report news stories and other information on an as-needed basis for various organizations. They must develop, find, investigate, and write their own stories. They must be business-minded and competitive, and with the ability to find work on a regular basis. Some might be needed to report effectively about countries. Some situations might be dangerous, such as reporting on wars or natural disasters.||INR 2,28,000|
|Newspaper editor||An education writer enjoys a career developing lesson plans, and preparing materials for online informational sites, producing articles and textbooks for students of all ages, including e-books and pamphlets.||INR 3,49,000|
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