MBA Marketing Management Colleges, Admission Process, Eligibility, Syllabus, Entrance Exams, Jobs, Salary, Future Scope 2021-22

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Sakshi Gupta

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What is MBA Marketing Management?

MBA Marketing Management is one of the oldest MBA courses and one of the most popular disciplines among students. This 2 year long course is divided into four semesters. The major subjects of MBA Marketing Management includes consumer behaviour, advertising management, business marketing, digital marketing, service marketing, etc.

Note: Students who wish to pursue their education in Management field or get a career boost, can check MBA course.

Go through the full list of MBA Marketing Management Colleges in India

Candidates must have completed graduation in any stream with a minimum of 50% aggregate marks to be eligible for MBA Marketing Management. Some prestigious institutions demand an undergraduate course for a minimum of 4 years duration or a certain minimum work experience of the candidates.

Key Points of MBA Marketing Management 

  • Duration: 2 years (Full Time). 
  • Minimum Eligibility: Minimum 50% in graduation. 
  • Admission Process: Through Entrance Exams. 
  • Top Entrance Exams: CAT, MAT, GMAT, CMAT.
  • Top Universities and Colleges: IIT Kharagpur, IIM Indore, IIT Roorkee, NIT Trichy. 
  • Average Annual Fees: INR 3,00,000 - 10,00,000. 
  • Distance Education/Online Course: Available.
  • Distance Education College: Institute of Management Technology, Indian School of Business Management
  • Common Jobs: Marketing Executive, Sales Manager, Marketing Manager, Research Analyst, Public Relations Director, etc. 
  • Average Annual Salary: INR 5,00,000 - 20,00,000. 
  • Further Study Options: PhD in Management

The admission to MBA Marketing Management course is granted on the basis of entrance exam scores. Most colleges also call the shortlisted candidates for a Written Test and Personal Interview after entrance exams.

The average annual fees for MBA in Marketing Management ranges INR 3,00,000 - 10,00,000 per annum depending on the university or the college you select. The top colleges and universities offering MBA Marketing Management are listed below.

NIRF Ranking 2020 College Name Admission Process Average Annual Fees  Average Placement Salary 
5 Vinod Gupta School of Management, IIT Kharagpur. CMAT followed by WAT and PI scores. INR 5,00,000  INR 17,50,000
7 Indian Institute of Management, Indore. Through CAT INR 7,50,000  INR 30,00,000
12 Department of Management Studies, IIT Roorkee. CAT/CMAT followed by Group Discussion and Personal Interview.  INR 4,10,000  INR 12,00,000
15 Indian Institute of Management, Tiruchirappalli. CAT followed by Written Analysis Test with a personal Interview. INR 5,50,000 INR 23,15,000
17 Indian Institute of Management, Udaipur. CAT followed by Personal Interview. INR 4,20,000  INR 33,00,000

MBA Marketing Management mainly focuses on applying principles of management and business principles to promote and sell products or services which in brief speaks about advertising, market research and planning. The instructors prefer innovative modes of education like group discussions, projects, presentations, case studies, video conferences, etc. 

ALERT: Due to COVID-19, GMAT exams have been suspended in various locations. Check the latest updates on GMAT here.

The various job roles for MBA Marketing Management candidates includes Marketing Executive, Sales Manager, Marketing Manager, Research Analyst, Public Relations Director, etc. The multinational companies which hire MBA in Marketing graduates include International Business Machines, Cognizant Technology Services, Accenture, etc.

The average annual salary for MBA Marketing Management candidates is in between INR 5,00,000 to INR 20,00,000, depending on the skills of the candidates. 

Some universities like Christ University- Bangalore, Doon Business School- Dehradun, IIT- Kanpur offer dual degrees like MBA with MS Business, BBA and MBA integrated, B.Tech and MBA courses.

After completing MBA Marketing Management, a candidate can also go for higher studies like PhD in Marketing

Admission Process

What is the Admission Process for MBA Marketing Management?

The admission process always depends on the university or college one chooses to pursue, but in general the admission process is broken down in three to four parts. The admission procedure for MBA Marketing Management is as follows:

  • Step 1: After confirming the eligibility, submit the application and pay the fees either online or offline within the last date for submission.
  • Step 2: Marks scored in the relevant management entrance test like Common Aptitude Test (CAT), Graduate Management Admission Test (GMAT), Graduate Record Examinations (GRE) will be taken into account for the selection process.
  • Step 3: After the entrance exam results, cutoffs will be declared by the colleges on their official websites. The cut-off required for selection varies according to the universities and the category you belong to. 
  • Step 4: Students who have successfully achieved the required entrance exam cut-off will be called for a Personal Interview. Some institutes may conduct a group discussion or even a Written Analysis Test before conducting a personal interview.
  • Step 5: Overall ratings would be given and the candidate will be either selected or rejected with the cumulative scores.

MBA Marketing Management Admission Process

Check the Admission Process for Vinod Gupta School of Management, IIT Kharagpur

What is the Eligibility Criteria for MBA Marketing Management?

Though the eligibility criteria varies from college to college, the minimum eligibility criteria set by most of the colleges for MBA Marketing Management is discussed below. 

  • Candidates aspiring to seek an admission in MBA Marketing Management must have completed graduation in any stream with a minimum of 50% aggregate marks. 
  • Some prestigious institutions demand an undergraduate course for a minimum of 4 years duration or even a masters degree in science or commerce stream.
  • They must also appear in relevant management entrance examinations like CAT(Common Aptitude Test), GMAT (Graduate Management Admission Test), GRE(Graduate Record Examinations), CMAT (Combined Management Admission Test) or similar examinations. 
  • Executive MBA (EMBA) which is basically for professionals would require a work experience which may range between 3 to 5 years depending upon the universities or institution you prefer to join.

Check the eligibility criteria for CAT exam

Which are the Top Entrance Exams for MBA Marketing Management?

Most prestigious institutions admit students on the basis of entrance exams. Here are some most common and most popular entrance exams in order to get admission in MBA Marketing Management  for Indian Universities and Institutions:

  • CAT - Common Aptitude Test is conducted by the IIM Council for admission to PGPM courses in all the IIM's of India. The CBT exam which takes place in more than 350 centres across the nation. 
  • GMAT - Graduate Management Admission Test is an online test conducted by GMAC for admission to MBA courses all around the world. It's score is valid in many nations 9f the world including India. 
  • CMAT - Combined Management Admission Test is conducted by NTA. It is mainly followed by the AICTE approved colleges including IIT, NIT, etc. for admission to management courses. 
  • MAT - Management Aptitude Test is conducted by AIMA for admission to various management colleges in India. 
  • XAT - Xavier Aptitude Test is conducted by XLRI Jamshedpur for admission to its own MBA courses along with admission to all the other management colleges in its bracket. 
Exam Name Conducting Body  Application Period Exam Dates Exam mode
CAT IIM Council  August 5 - September 16, 2020. November 29, 2020. CBT
CMAT NTA December 23, 2020- January 22, 2021  February 22/27, 2021 CBT
MAT AIMA Until August 23, 2020.  August 27 to September 2, 2020.  Online in 7 phases. 
XAT XLRI September 12, 2020- December 10, 2020 January 03, 2021. Online
ATMA AIMS December 21, 2020- February 8, 2021 February 14, 2021 Online 

In case you want to know more, you can visit MBA entrance exams page for every piece of information such as important dates, exam centres, exam duration, etc of all the important MBA Entrance Exams.

How to Prepare for MBA Marketing Management Entrance Exams?

Most of the management entrance exams test candidate’s quantitative aptitude, written ability skills, verbal ability and logical reasoning skills. It is advisable to be strong in all the above mentioned fields in order to secure good scores in the entrance exams. Some of the vital details regarding GMAT and CAT are given in the table below. 

Details GMAT CAT
Number of Questions 80 100
Exam Frequency Throughout the year Once in a year
Duration 3 hours 30 minutes 3 hours
Exam Pattern Analytical Writing, Integrated Reasoning, Quantitative Reasoning and Verbal Reasoning. Three sections- Verbal Ability, Quantitative Aptitude and Data Interpretation & Logical Reasoning.
Score Validity Valid for 5 years One year

The most important points to be remembered while taking these exams or preparation tips are as follows:

  • The students must prepare well for the Data Interpretation and Logical Reasoning Section of these exams. Most of the time this section proves to be the toughest. 
  • Break down the preparation either into section wise or topic wise.
  • Take regular mock tests, at least once in a week and have a personal tutor to help in your preparation.
  • Practice to solve the mathematical questions within a stipulated time period. This will help you to manage time effectively. 
  • For improving your writing and comprehension skills, read newspapers daily and try to write something on a regular basis, eg: Diary. 

How to Get Admission in Good MBA Marketing Management Colleges?

  • To get admission in top MBA Marketing Management colleges, you will have to score very high in Entrance Exams. 
  • The overall marks required for SC or ST category is 50 percentile whereas it  is more than 90 percentile for General category. 
  • The cutoffs of most of the topmost colleges like IIMs, IITs, etc lie in the range of 95 to 98 percentile. 
  • The candidates should have a track on important dates like the last date to submit an application and the date of examination.
  • Fix a goal to achieve a particular score in the exam you attend.
  • Keep updated with the exam centre.
  • Never forget to take the admit card in case of computer based examinations in a particular venue.
  • There are some restrictions like one shouldn’t carry a calculator, or mobile phones. Please check the do’s and don'ts before attending the exam.

Check the cutoff marks of CMAT exam

What is it About?

MBA Marketing Management: What is it About?

  • MBA Marketing Management  is a postgraduate course which is for the duration of 2 years.
  • Marketing is the heart of any organisation and its trend has changed and augmented with the technological evolution
  • MBA Marketing Management mainly focuses in the domain of marketing, sales, executive and leadership skills, product management, etc. 
  • The MBA Marketing Management subjects included Managerial Economics, Financial Management, Consumer Behaviour, Advertising Management, E-commerce, International Business, Total Quality Management, etc. 
  • Apart from the above mentioned subjects, Communication Skill, Analytical Skill, Integrating Skills and Leadership Skills are the skills taught in MBA Marketing Management course.
  • Students also have to undergo projects and internships during the period of study for effective completion of the course.
  • After completing an MBA Marketing Management, one is able to identify the market choice through analysis of demand, competition, Economics, etc.

MBA Marketing Management Course Highlights

Course Level Post Graduate
Full-Form Master of Business Administration in Marketing Management 
Duration 2 years
Examination type Semester Based
Eligibility Bachelor’s degree in any discipline with a minimum of 50% aggregate marks
Admission Process Entrance Exams followed by Group Discussions, Written Analysis Test and Personal Interview.
Course Fee INR 3,00,000 - 10,00,000 
Average Salary INR 5,00,000 - 20,00,000 
Top Recruiting Companies IBM, Tata Consultancy Services, Cognizant Technology Solutions, Microsoft, Wipro, Capgemini, Accenture, Ernst & Young (EY), etc.
Job Positions Market Analyst, Sales Manager, Public Relations Director, Brand Manager, Product Manager, Marketing Strategist, Digital Marketing Executive.
Why MBA Marketing Management?

Why MBA Marketing Management?

  • The candidates with MBA Marketing Management get jobs in MNCs, Media Houses, Event Management Firms, IT Firms, Advertising Agencies, Public Sector Organisations, etc. 
  • These candidates are offered job roles like Sales Manager, Public Relations Director, Market Analyst, Brand Manager, etc.
  • One can find immense placement opportunities with world class companies like Google, Microsoft, Deloitte, etc.
  • One can also avail opportunities in the Fast Moving Consumer Goods sector with excellent salary, incentives and perks.
  • One can also make use of tools like market research, pricing, advertising and sales promotion to ensure day-to-day success of the organisation one would work in.
  • The highlight of the course is that it has a number of presentations, projects and internships to be done which gives practical experience apart from theoretical knowledge that will really help in the workplace.
  • On the whole, an MBA in Marketing is one course which provides all the needed skills to shine in one’s work place.
MBA Marketing Management
MBA Retail Management vs MBA Marketing Management

MBA Retail Management vs MBA Marketing Management

Both MBA Retail Management and MBA Marketing Management are postgraduate courses which are for the duration of two years. Both the courses are different specializations under management studies which have immense career opportunities post graduation. Obviously one has to pass CAT/MAT/XAT/GMAT in order to seek admission in the course. Here are some key differences between the courses:

Parameters  MBA Marketing Management MBA Retail Management
Course Aim MBA in Marketing would give you a 360 degree coverage of marketing and all contents of it. MBA in Retail Management would be very specific because it would cover only the whole retail process.
Duration  2 years  2 years 
Course Overview  You would study things from the perspective of a manufacturer, wholesaler, retailer and customer. Subjects covered in the curriculum include Digital Marketing, Social Media Marketing, Marketing Management, Product and Brand Management.  In MBA Retail Management, you don’t have the whole picture of the market and would learn from the perspective of the manufacturer. Subjects covered in the curriculum of Retail Management include Stock Management, Customer Management, Financial Management, Retail Marketing, Retail Sales and Customer Service, etc.
Eligibility  Graduation with minimum 50% aggregate marks  Graduation with minimum 50% aggregate marks 
Admission Process  Through Entrance Exams  Through Entrance Exams 
Average Annual Fees  INR 3,00,000 - 10,00,000  INR 5,00,000 - 15,00,000 
Major Recruiters The major recruiters include IBM, Capgemini, Ashok Leyland, CTS, Tata Group of Industries, etc. The major recruiters include ITC Retails, Spencers, Colleges & Universities, Retail Industries, etc.
Job Profiles Marketing Manager, Marketing Executive, Public Relations Director, Product Manager, etc;. Floor Manager, Retail Manager, Store Manager, Supply Chain Distributor, etc.
Average Annual Salary  INR 5,00,000 - 20,00,000  INR 4,00,000 - 20,00,000 
MBA Marketing Management Vs MBA Retail management

Source: College Websites 

Go through the full list of MBA Retail Management colleges in India

Top Colleges

Which are the Top Colleges for MBA Marketing Management?

There are almost 2,273 colleges in India offering MBA Marketing Management. Most of the colleges, universities and business schools follow high class syllabus, real time projects, presentations for an effective outcome of the course. Below table mentions the topmost colleges for MBA Marketing Management according to NIRF 2020 Ranking. 

NIRF Management Ranking 2020 College Name City Average Annual Fees  Average Placement Salary 
5 Vinod Gupta School of Management, IIT Kharagpur  Kharagpur INR 5,00,000  INR 17,50,000 
7 Indian Institute of Management Indore INR 7,50,000  INR 30,00,000
12 Department of Management Studies - IIT Roorkee  Roorkee INR 4,10,000 INR 12,00,000 
14 Department of Management Studies, IIT Madras Chennai INR 4,00,000 INR 16,00,000
15 Indian Institute of Management Tiruchirapalli INR 5,50,000  INR 23,15,000 
17 Indian Institute of Management Udaipur INR 4,20,000  INR 33,00,000 
18 SP Jain Institute of Management and Research Mumbai INR 18,65,000 INR 30,60,000
23 Great Lakes Institute of Management Chennai INR 16,00,000 INR 14,00,000
35 National Institute of Technology Trichy INR 1,30,000 INR 6,50,000
Top Colleges for MBA Marketing Management

Source: College Websites

In order to have a complete knowledge about all the colleges, its ranking, fees structure, etc visit Top MBA Marketing Management Colleges.

MBA Marketing Management College Comparison

The top IIT, IIM and NIT offering MBA Marketing Management have been compared on the basis of fees, placements, rankings, etc. 

Parameters  Vinod Gupta School of Management, IIT Kharagpur  Indian Institute of Management, Indore  National Institute of Technology, Trichy
Overview  Vinod Gupta School of Management is the management school of IIT Kharagpur. It is one of the oldest B-schools within the IIT system. It is one of the top ten management colleges in India.  IIM Indore is one of the old IIMs and was established in 1996. It offers a full time PGP course in Management. It is one of the top 10 management institutions in India.  It is one of the best NITs in India providing UG, PG and PhD across various streams including Engineering, Humanities, and Management. 
Location  Kharagpur  Indore Tiruchirappalli 
NIRF Management Ranking 2020  5 7 35
Admission Process  CMAT followed by Personal Interview  CAT followed by WAT and PI rounds CMAT followed by Personal Interview 
Average Annual Fees  INR 5,00,000  INR 7,50,000  INR 1,30,000 
Major Recruiters Accenture, Deloitte, Amazon, Vedanta, Ford, Mahindra, etc.  Abbott, Flipkart, Accenture, Network18, Novartis, etc.  Mindtree, Air India, Genpact, Cognizant, etc. 
Average Annual Salary  INR 17,50,000 INR 30,00,000 INR 6,50,000
MBA Marketing Management College Comparison

Source: College Websites 

Which Colleges Offer MBA Marketing Management Through Distance Education?

As businesses are adopting a very professional and dedicated approach to marketing, MBA Marketing Management is one of the most preferred specializations across the globe. The distance MBA Marketing Management course is a 2 year program which is divided into 4 semesters with the last two semesters focussing exclusively on aspects of marketing and sales.

The subjects which are included in the curriculum of the course are:

  • Sales Distribution and Supply Chain Management
  • Consumer Behaviour
  • Marketing Research
  • International Marketing
  • E-Marketing
  • Advertising Management and Sales Promotion

Some of the most popular colleges offering Distance Education Program in MBA Marketing Management  are:

College Name Duration  City Average Annual Fees
Institute of Management Technology 2 years Ghaziabad INR 3,25,000
IIBM Institute of Business Management 2 years Meerut INR 35,000
Indian School of Business Management 2 years Hyderabad  INR 25,900
Regenesys Institute of Management 2 years Navi Mumbai INR 14.95,000
Amity Centre For E-Learning 2 years Noida INR 1,15,000
Syllabus

Which are the Subjects Taught in MBA Marketing Management?

The common subjects of study are mentioned below. There may be regular updates in the subjects as per the guidelines issued by UGC or the university it is deemed to. It is always better to refer to the official website of the particular college to have the exact syllabus of the course.

SEMESTER ? SEMESTER ?
Management Concepts Accounting And Managerial Decisions
Business Environment Computer Application-?
Managerial Economics Sales Management
Statistical Analysis and & Operations Research Consumer Behaviour
Financial and Cost Accounting Agricultural And Rural Marketing
Marketing Management Marketing Research
Financial Management Advertising Management
SEMESTER ? SEMESTER ?
Retailing Strategic Management
Entrepreneurship Development Marketing of Non profit Organization
Service Marketing And CRM Logistics And Supply Chain Management
E-Commerce Computer Application- ?
Product And Brand Management Management Information System
International Business Industrial Marketing
- Total Quality Management

Which are the Important Books for MBA Marketing Management?

Here are some of the books along with their authors which would be helpful in pursuing MBA Marketing Management:

BOOKS AUTHORS
Essentials Of Management Kootz,O'Donnell , Weighrich
Business Environment K. Aswathappa 
Managerial Economics Varshney & Maheshwari 
Business Statistics Gupta , S.P. & Gupta , M.P.
Marketing Management Kotlar, Philip
Managerial Finance Weston and Brigham
Successful Selling F.L. Lobo

The above mentioned books are suggested readings for aspirants who choose to study MBA Marketing Management.

Job Profiles

What are the Job Profiles and Salary Trends Available for MBA Marketing Management Candidates?

In recent times, business firms and organisations have a unique approach towards marketing. The most prominent and growing field after graduation in the stream of marketing would be Digital Marketing which requires knowledge on social media marketing, pay-per clicks, google ads, search engine optimization, etc. As Management and Marketing are the two pillars which holds the organization strong, a candidate with proficiency in both is sure to have enormous placement opportunities like:

  • Marketing Manager
  • Brand Manager
  • Public Relations Director
  • Sales Manager

Some of the most prominent job profiles with their annual salary is given below:

Job Role Job Description Average Annual Salary 
Marketing Analyst A market analyst is responsible for studying market conditions to assess the potential sales of products and services.The goal of a market analyst is to assist companies to determine what products are in demand, who will purchase the products and the price they are willing to pay.  INR 4,53,000
Sales Manager A sales manager is someone who is responsible for leading and guiding a team of sales people in an organization. They set sales goals & quotas, build a sales plan, analyze data, assign sales training and sales territories, mentor the members of his/her sales team and are involved in the hiring and firing process. INR 4,57,700
Public Relations Director The roles of public relations director include setting goals for the PR team and monitoring it, cultivating and maintaining relationships with media and influential personalities, maximizing the brand's presence on various channels. INR 5,85,000
Marketing Executive Marketing Executive is a marketing professional who manages and oversees execution of marketing strategies. Marketing Executive supports the work of marketing teams on projects and activities aimed at developing marketing strategies and campaigns with the overall goal of maximizing company profit. INR 2,88,000
Digital Marketing Executive A digital marketing executive is typically responsible for engaging a brand with customers or clients via the digital space. Their main aim is to establish and manage the business’ online presence.  INR 3,11,000
Brand Manager A Brand Manager is responsible for adapting a brand strategy for a company's target market. Brand managers must have strong communication skills and need to maintain good relationships with colleagues and external contacts. INR 10,77,700
Product Manager A product manager is responsible for the development of products for an organization, known as the practice of product management. Product managers own the business strategy behind a product (both physical and digital products), specify its functional requirements, and generally manage the launch of features. They coordinate the work done by many other functions like software engineers, data analyst, data scientist and product designers and are ultimately responsible for the business success of the product INR 12,52,000
Market Research Analyst Market research analysts assess consumer preferences to help organizations decide how to shape, advertise, and market their products and services. Many market research analysts work for consulting firms that are hired on a contract basis. INR 3,56,000
Salary trends Graph for MBA Marketing Management
Future Scopes

What are the Future Scopes and Further Study Options after MBA Marketing Management?

  • There are immense job opportunities with most satisfying salaries post graduation of MBA Marketing Management, some of which are mentioned above. 
  • One can even own his/her business in future as the course teaches both marketing and management which are the most essential parts of a business. 
  • If the students are interested in higher studies, they can pursue a PhD in Marketing.
  • After completing PhD Management, the candidates will be able to join as faculty members in various management colleges. 
  • The students can also pursue various certification courses like Certificate in Digital Marketing, etc which will help them upgrade to higher positions. 
FAQs

MBA Marketing Management FAQs

Ques. What is the career scope after MBA in Marketing?

Ans. One has immense job opportunities and offers post graduation of MBA in Marketing as Marketing has been the heart of any business. One can find placement opportunities in IT firms, Event Management Companies, Public Sector, Private Sector, Multinational Corporations, etc.

Ques. What are the job roles one can perform after MBA in Marketing?

Ans. One can take up job roles like Sales Manager, Sales Executive, Product Manager, Digital Marketing Executive, Marketing Executive, Brand Manager, Public Relations Officer, etc.

Ques. What is the average salary for a MBA in Marketing fresher?

Ans. It all depends upon the sector you enter and the job role you undertake. The most common average annual salary post graduation in MBA in Marketing is 8,00,000.

Ques. Is MBA Marketing costly?

Ans. The answer lies in the institution you prefer to study. The annual fees for the course varies from 30,000 to 12,00,000 INR depending on the quality of the institutions.

Ques. What are the entrance exams one should take in order to get an admission in MBA in Marketing?

Ans. Some institutions offer admissions on the basis of merit while some institutions demand for particular management entrance exams. The most common entrance exam for MBA in India is CAT (Common Aptitude Test), MAT (Management Aptitude Test), GMAT (Graduate Management Admission Test). Some institutions conduct their own entrance exams like XAT (Xavier Aptitude Test).

Ques. What is the difference between MBA and PGDM?

Ans. MBA is a postgraduate degree in a particular field of study offered by universities and colleges whereas PGDM is a Postgraduate Diploma offered by AICTE approved institutes.

Ques. Is it advisable to pursue MBA immediately after graduation or we can pursue it after gaining some work experience?

Ans. The choice depends upon your needs and your aim. However, it is advisable to gain some experience in work and then one could opt for MBA as to have a better understanding about the job scenario. Most of the foreign universities demand a minimum of 3 to 5 job experience as an eligibility to seek admission into the course.

Ques. Is CAT acceptable for pursuing an MBA abroad?

Ans. No, most of the abroad universities, institutions and business schools prefer GMAT or GRE to provide admission on a particular course.

Ques. What is the admission process for MBA Marketing Management?

Ans. One must have scored the required marks in the particular entrance exam as suggested by the university/institution. Once the marks are to the expectation, one will be called for a Personal Interview. Some universities also conduct Group Discussions or WAT before Personal Interview.

Ques. What is the minimum CAT score to get an admission in IIM?

Ans. It depends on which IIM you choose to study and the student’s profile. However, most IIMs expect 85-90 percentile while there is some relaxation to SC/ST candidates.

Master of Business Administration [MBA] (Marketing Management) : 8 answered questions

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Ques. Is it advisable to leave your 6-LPA job and join IMT Ghaziabad marketing PGDM?

● Top Answer By Debdeep Majumder on 09 Mar 21

Ans. Well, the answer is always a big yes; however, one of my friends has told me about the promising scenarios, considering this question. The followings are the list of that possible synopsis. Suppose a student got a job offer with 6 LPA CTC (although he or she is a fresher and has an upright educational background). It will be better if they try again to get an opportunity to study in good IIMs. Suppose a student has several years of experience, approximately 3 years, and has a good educational score. But he or she is not interested to do MBA in ongoing years, then it will be better if they try to get admission in IIMS, or else they can take admission in IMT. Besides, if the student is not satisfied with the job he or she gets and is interested in a marketing profile, they can grab the opportunity to join IMT. If the student wants to get knowledge in marketing and sales profile, obviously, they join IMT. One thing should always be remembered that the student has to hard work to achieve his or her ultimate goals, and then they will definitely get a good hike in their previous salary.Read more
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Ques. Which college is best for MBA/PGDM in marketing amongst BIMM Pune, MNIT Jaipur, BIT Mesra and IMS Ghaziabad?

● Top Answer By Praver Katyal on 18 Jan 21

Ans. You can judge for yourself, which is the best college for an MBA based on certain parameters.  Deciding Factors: Some of these parameters are as follows. College ranking in India Competition for admission Cutoff required Syllabus and the project time duration Industry interface  MoUs and international collaborations Top recruiters in the campus placement Past placement record CTC offered yearly from maximum to minimum Comparison: A brief comparison between BIMM Pune, MNIT Jaipur, BIT Mesra, and IMS Ghaziabad is given below.  Category BIMM Pune MNIT Jaipur BIT Mesra  IMS Ghaziabad Ranking 11th Times B- School 2020 71st by NIRF 2020 85th by NIRF 2020 14th Times B-School Average CTC 6 LPA 4.66 LPA 4.5 LPA 6 LPA Highest CTC 14 LPA 5.79 LPA 10.2 LPA 16.5 LPA Top recruiters  Andhra Bank, Bluestar, Britannia, Dabur, Deloitte Goldman Sachs, Walmart, Salesforce, Accenture,  TATA AIG, Bandhan Bank, ICICI Bank, Prism Johnson, ICICI Prudential Deloitte, Federal Bank, ITC, Ernest and Young, ICICI Group Entrance CAT/MAT/XAT CAT/MAT/XAT CAT/MAT/XAT CAT/MAT/XAT CAT cutoff 70 percentile - 40 percentile 75 percentile Fees Rs. 8.75 lakhs Rs. 3.18 lakhs Rs. 5.54 lakhs Rs. 7.95 lakhs All the colleges are good for an MBA and have something unique to offer. Based on the given information, you can decide which college meets your needs and preferences.Read more
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Ques. Which is better, TAPMI PGDM core or IMT Nagpur marketing?

● Top Answer By Akanksha Gupta on 05 Jan 21

Ans. IMT Nagpur Marketing is the better choice as the faculty is great and the institute offers good placement opportunities. Faculty:  According to the student reviews the marketing faculty is great at IMT Nagpur for every subject of marketing like brand marketing, rural marketing, service marketing.  Placement: TAPMI offers good placement overall, however, for the marketing domain, IMT Nagpur is better. At IMT Nagpur for the 2020 batch, the highest package offered was 16 LPA and the average package was 7.94 LPA. A total of 90 companies visited for the recruitment process. Most of the offers that were made were for marketing. Marketing had 44% function-wise offers. Although PGDM Core at TAPMI has good placement and academics. If you have an interest in marketing you should definitely choose IMT Nagpur.Read more
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Ques. Which is better IMT Ghaziabad PGDM (marketing) or IMI Delhi PGDM?

● Top Answer By Sahil Sachdeva on 11 Nov 20

Ans. IMT Ghaziabad is known for its excellence in management studies. It ranks 37th in the management category by NIRF 2020. It has a faculty strength of 66 members. It offers PGDM degrees in Marketing, Finance, Dual Country, Banking and Financial Services and Executive. IMI Delhi is one of the 5 Business schools in India to receive accreditation from the very agency, AMBA. It ranks 27th among management institutes in India by NIRF 2020. It offers PGDM degrees in Human Resource Management and Banking and Financial Services. Tabulated below is a brief overview of the both institutions: Categories IMT Ghaziabad IMI Delhi Placement Percentage 53% 80% Highest CTC 34 LPA 20.7 LPA Average CTC 13.7 LPA 13 LPA Placements  IMT Ghaziabad  179 companies participated in the placement program. 12 were international offers. The median salary package offered was 11 LPA. The recruiting companies include Adobe, AgroTech, Absolut Data, E&Y, Fidelity, Genpact, HSBC, Honeywell, Reliance, Trident, Virtusa, Infosys, etc. IMI Delhi More than 100 companies participated in the placement program. 308 students were recruited. The top recruiting companies include Google, Deloitte, Wipro, Capgemini, Mindtree, Barclays, Aditya Birla Capital, JP Morgan Chase & Co., Goldman Sachs, E&Y, KPMG, Sony Pictures, Asian Paints and many more. Admission  IMT Ghaziabad  The Admission Process of IMT Ghaziabad has 3 stages after students get selected through their CAT, XAT and GMAT scores. This will be followed by Critical Thinking (CI), Group Exercise (GE) and Personal Interview (PI). The final selection will be based on the student’s collective performance in CI, GE, PI and Valid entrance exam scores. IMI Delhi  The Admission Process of IMI Delhi also has 3 stages after the CAT and GMAT scores are determined. It will be followed by a written test, a personal interview and an extempore round. The final selection will depend on the performance of the students in all these exams and the CAT and GMAT. Faculty  IMT Ghaziabad  They have a faculty strength of 66 members. They are well qualified and most of them have great industry experience. Marketing Management has the highest number of professors, followed by Finance. IMI Delhi Their faculty includes 42 members, most of them being Ph.D. holders. They have 3 visiting faculty for Strategy and General Management. They also have 1 adjunct faculty member for Strategy and General Management. Both the institutes are reputed in India. IMI Delhi though has a higher placement record than IMT Ghaziabad. If location is not your primary concern you can opt for IMI Delhi for the postgraduate diploma course in management.Read more
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Ques. How do I get into XLRI for MBA in marketing?

● Top Answer By Abhijeet Singh on 10 Nov 20

Ans. XLRI is a well-reputed university known for its management courses all across the country. NIRF ranked it at #9 in the management category, The Week at #4, and India Today at #3 for its MBA Course. The PGDM courses offered by this university have a dedicated focus on marketing and international business. PGDM for General Management Program and Business Management have Marketing Management as one of their main subjects. Below mentioned are some of the highlights of the PGDM for Marketing courses offered by XLRI: Particulars PGDM – General Management Program (GMP) PGDM – Business Management (BM) Fees INR 20,95,000 INR 23,06,000 Entrance Criteria UG Degree & XAT/GMAT UG Degree & XAT/GMAT Duration 1 Year 3 Months 2 Years Total Seats 120 360 Admission and Entrance Criteria: General Management Program (GMP): The students seeking admission in the General Management Program of XLRI must have a UG Degree in the relevant discipline and a full-time job experience of 5 years. Business Management (BM): For admission in BM and HRM programs, students must have passed 3 years of Bachelor’s Degree exams from an AICTE recognized university and should have a work experience of 3 years. XLRI accepts XAT or GMAT as its entrance exams for its PGDM programs, where the candidates are shortlisted based on their sectional and overall scores. The cut-off for XAT first round in the recent examinations was 96. Further, the selected candidates are required to undergo the GD and PI rounds, based on these rounds the final admissions are granted. Tips for Preparation: The percentile in XAT exam is calculated based on three major sections VALR, QADI, and DM. So one should concentrate on these three sections while preparing for XAT. It is essential to prepare as per the proper XAT pattern and indulge in as many mock tests as possible. Try to solve as many sample tests as possible in real time as time management is a key issue. For GD & PI round, hone your communication skills and surf the web for previously asked topics to prepare accordingly. Campus Placement: Average placement rate has been around 90% Highest CTC offered was 48 LPA Average salary offered was 22.6 LPA Some of the leading recruiters are Accenture strategy, Dell, HCL, Amazon and Axis Bank XLRI being an old and one of the most reputed institutes of the country is also ranked as the best private management college by various surveys. Getting into any college matters on how well prepared one is and how diligently the individual has worked for it. It is on the individual to carefully scrutinise the course in a particular college and then decide.Read more
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Master of Business Administration [MBA] (Marketing Management) Fee Structure in India


5.55 K (Minimum Fee)PUBLIC COLLEGES13.34 L  (Maximum Fee)
2.43 L (Average Fee)
10.44 K (Minimum Fee)Private COLLEGES13.60 L (Maximum Fee)
2.18 L (Average Fee)

Master of Business Administration [MBA] (Marketing Management) Fee Structure By state


Maharashtra

42.08 KPUBLIC COLLEGES8.40 L
2.67 L
36.19 KPrivate COLLEGES8.45 L
2.22 L

Tamil Nadu

23.80 KPUBLIC COLLEGES8 L
1.25 L
37.50 KPrivate COLLEGES4 L
1.24 L

Madhya Pradesh

1.19 LPUBLIC COLLEGES2.34 L
1.76 L
66 KPrivate COLLEGES2.38 L
1.07 L

Delhi NCR

1.91 LPUBLIC COLLEGES11.01 L
5.63 L
36.80 KPrivate COLLEGES11 L
2.81 L

Andhra Pradesh

11.70 KPUBLIC COLLEGES11.70 K
11.70 K
20 KPrivate COLLEGES1.46 L
63.61 K

West Bengal

16.51 KPUBLIC COLLEGES1.60 L
88.50 K
1.01 LPrivate COLLEGES6 L
3.78 L

Kerala

53.58 KPUBLIC COLLEGES2.85 L
1.69 L
1.20 LPrivate COLLEGES5.62 L
2.69 L

Rajasthan

3.17 LPUBLIC COLLEGES3.17 L
3.17 L
48.50 KPrivate COLLEGES4.77 L
1.98 L

Gujarat

50 KPUBLIC COLLEGES8.23 L
4.37 L
1 LPrivate COLLEGES2.58 L
1.44 L

Haryana

1.91 LPUBLIC COLLEGES11.01 L
5.17 L
70 KPrivate COLLEGES11 L
3.15 L

Orissa

59.33 KPUBLIC COLLEGES94.36 K
76.85 K
80 KPrivate COLLEGES13.60 L
6.09 L

Uttarakhand

10.79 LPUBLIC COLLEGES13.34 L
12.06 L
2.39 LPrivate COLLEGES8.33 L
4.53 L
1.14 LPUBLIC COLLEGES1.14 L
1.14 L
73.28 KPrivate COLLEGES3.91 L
2.66 L

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