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IIMC 2017 Exam Pattern

Last Updated - March 30, 2017

IIMC (The Indian Institute of Mass Communication) will be conducting the IIMC Entrance Exam 2017. This test is to select candidates for admission to around 184 seats across 6 institutes for all post-graduation programs. The application form can be submitted by both online and offline medium with the fee of INR 1200.

The exam pattern for IIMC entrance constitutes a written exam followed by a personal interview/ group discussion round. The written exam holds 85% marks weightage whereas the personal interview/ group discussion holds 15% marks weightage.

Candidates must note that there will be a common entrance examination for admission to Hindi and English journalism courses at IIMC. Apart from this, there will be separate entrance exams for admissions to courses like Radio and TV journalism, Advertising and Public Relations, and Journalism (Odia) at IIMC.

IIMC 2017 Exam Pattern

IIMC 2017 is a pen-based written test consisting questions on general awareness, aptitude and language. The medium of the exam depends on the course opted by the candidate. PG Diploma in Journalism (Hindi) will have its question paper in Hindi and similar is the case for English and Oriya.

Question Pattern – The selection of students will be based on written examination. There will be a common entrance exam and question paper for journalism in English and Hindi. There will be separate exam for Radio and TV journalism similarly separate exams for Advertising & Public Relations and Journalism (Odiya) will be held.

Duration of each Exam is 3 hours

3 Exams have different type of word limits for the write ups as shown below.

ExamNo. of QuestionsWord Limit for Write UpsMaximum Marks
Journalism Course5Varies according to question.85
Radio and TV Journalism Course5Max 150-25085
Advertising and PR Course5Max 30085

The candidates who clear this exam will be called for group discussion and a personal interview. Performance of the candidate in both PI and GD will account for the final admission. The Interview Rounds will be conducted at Delhi and Dhenkanal (Odisha) campuses. The details of the Interview will be mentioned in the result and call letter will be available online and will be shared via post. The weight-age division between written exam and GD/PI is 85:15.

IIMC 2017 Exam Date

IIMC 2017 Application Form can be last filled till May 5, 2017. The form can be filled at the official website of IIMC i.e. The tentative schedule for IIMC 2017 is given below:

May 28, 2017

  • Journalism Hindi/English (9 am to 11 am). 
  • Radio and TV journalism (12 noon to 2 pm).
  • Advertising & Public Relations (3 pm to 5 pm).

Other Important dates for IIMC 2017

Application available fromMarch 15, 2017
Last date for submitting the application formMay 5, 2017
InterviewLast week of June or first week of July 2017
Academic session beginsLast week of July or first week of August 2017.

IIMC 2017 Syllabus

IIMC 2017 entrance exam does not have a standard pattern that can be followed but the candidates will be evaluated on the following topics in the exams.

a) For Journalism Courses- Candidates appearing for journalism entrance tests 2017 at IIMC will be judged on the following parameters:

  1. General Awareness
  2. Awareness of matters of politics and economy.
  3. Understanding of social dynamics.
  4. Social History.
  5. International issues in the world and their impact on India.
  6. Aptitude and mental make-up
  7. Language proficiency.
  8. Comprehension & analytical skills

b) For Advertising and Public Relations- For Advertising and Public Relations entrance exam, candidates will be judged on:

  1. Brand awareness & recall
  2. Aptitude & mental make-up
  3. Language capability
  4. Comprehension & analytical skills
  5. Quantification skills
  6. General awareness

IIMC 2017 Preparation Tips

IIMC (Indian institute of Mass Communication) is one of the most reputed institutes in the whole country. There are lots of candidates who apply for this exam and hence making it highly competitive in nature. IIMC provides quality education and excellent skills. To pass IIMC Entrance exams one needs to burn the midnight oil. These are the following tips you should follow to increase your chances to clear this exam.

  • Regular reading of Newspapers – You should read newspapers, magazines, editorials and articles related to current affairs. The editorial part of the newspaper ‘The Hindu’s highly recommended as it helps you to develop an opinion about a specific matter or an issue.

There is no need of buying subscriptions of newspapers and magazines as they are easily available on the internet.

  • Watch News channels – You should also watch TV News channel debates and discussions on politics and current affairs. Watching ‘Prime Time’ at NDTV by ‘Ravish Kumar’ and by ‘Arnab Goswami’ on Times now are also again highly recommended. They will also help you develop an opinion on an issue.

Interviews of famous personalities should also be watched, not only from the perspective of the guest personality but also from the anchor’s point of view.

  • Be Prepared for non-polity and economy issues – Just don’t be too occupied by the study of political and economy related current affairs. Keep your knowledge of Hollywood and Bollywood or cricket and other sports for that matter; refer to websites such as IMDB. Look at matters such as Grammy and Oscars Awards.

Check famous television channels of India and abroad (especially reality shows), their celebrities, their tagline, and the issue they cover.

  • Join Coaching Institutes if necessary – If you still have doubts and problems or not able to understand where to start from then you can join a coaching institute for your IIMC preparation. Join coaching institutes only if really required.

Some of the reputed coaching centres are listed below

  1. Vidya coaching group.
  2. Future Journalist.
  3. JRAO academy.
  • Practice from the Study Material – You can practice from various reference books and sample papers available in the market or on the internet for IIMC 2017 Entrance Exam.

You can refer these books: -

Book NameAuther/Publication
Cosmos Bookhives ‘Ultimate success series’ for IIMC 2017Sheetal Thappar
Success Master: Journalism & MASS COMMUNICATIONArihant Publications
Manorama Yearbook 2017Malayala Manorama Press
Lucent’s general knowledgeLucent Publications



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