Brainware University Kolkata BBA Digital Marketing: Fees 2026, Course Duration, Dates, Eligibility

Ans. Candidates must have completed 10+2 from any recognised board with at least 50 percent aggregate marks. There is no stream restriction, meaning students from Science, Commerce, and Humanities are all eligible. Admission is through BET (Brainware Entrance Test) or merit shortlisting. SC and ST applicants from West Bengal may receive a 5-percent relaxation in the minimum aggregate as per state norms.

Ans. The total programme fee for BBA (Digital Marketing) at Brainware University is INR 472,600 over 4 years. The fee covers tuition, examination, and university development charges. Hostel accommodation at Brainware University is available at an additional cost. Fees are paid semester-wise at the university accounts office at the Barasat campus. Scholarship benefits can reduce net out-of-pocket costs for eligible students from West Bengal.

Ans. The BBA curriculum at Brainware University covers management principles, organisational behaviour, marketing management, financial accounting, human resource management, business law, entrepreneurship, supply chain management, business analytics, and communication skills. Students undertake case study analyses, group projects, and business simulations each semester. The programme also includes a mandatory internship and a management project in the final year.

Ans. BBA admission at Brainware University is through BET (Brainware Entrance Test) or merit shortlisting based on 10+2 aggregate marks. Candidates apply online through the Brainware University portal, upload required documents, and either sit BET or submit merit credentials. A merit or rank list is published and candidates within the seat count are called for document verification. Admission is confirmed after fee payment at the Barasat campus.

Ans. BBA Digital Marketing graduates from Brainware work as Digital Marketing Executives, SEO Analysts, Social Media Managers, Content Strategists, and E-Commerce Managers at advertising agencies, FMCG brands, e-commerce platforms, media houses, and digital marketing firms. Graduates may pursue MBA in Marketing for senior brand and growth management roles.

Ans. West Bengal domicile students with family income below INR 2.5 lakhs per year may apply for the Swami Vivekananda Merit cum Means Scholarship of up to INR 1,000 per month. Brainware University also offers a merit scholarship of up to INR 30,000 per year for eligible first-year students based on 10+2 performance. SC and ST students can access central and state post-matric scholarships through the National Scholarship Portal after admission confirmation.