AIMS Institute of Management Studies Pune MBA Marketing: Fees 2026, Course Duration, Dates, Eligibility

Pune, MaharashtraEstd 2009
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Collegedunia Team

Content Curator | Updated on - Aug 20, 2026

AIMS Institute of Management Studies, Pune offers a two-year full-time MBA in Marketing, designed for graduates who want to build careers in brand management, digital marketing, sales strategy, and consumer behaviour. Admission is based on CAT, XAT, CMAT, MAT, SNAP, or GMAT scores, followed by a group discussion and personal interview at the Pune campus. The total programme fee is INR 5,45,000.

📋 Admission Status: Admissions expected to open January 2027 (Tentative).


AIMS Pune MBA Marketing Fees 2026

ComponentAmount (INR)
Total FeesINR 5,45,000
  • Total fee covers the full two-year programme.
  • Hostel and accommodation charges are billed separately by the institute.

AIMS Pune MBA Marketing Admission 2026

EventDate
CAT Registration ClosesSep 15, 2026
SNAP Registration ClosesNov 20, 2026 (Tentative)
CAT ExamNov 29, 2026
SNAP ExamDec 6, 2026 (Tentative)
XAT Registration ClosesDec 6, 2026
CAT ResultDec 24, 2026 (Tentative)
XAT ExamJan 3, 2027
CMAT ExamJan 24, 2027 (Tentative)
  • AIMS accepts valid scores from CAT, XAT, CMAT, MAT, SNAP, or GMAT for shortlisting.
  • Shortlisted candidates attend a group discussion and personal interview at the Pune campus.
  • Candidates must carry valid entrance scorecard and academic documents to the interview stage.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Bachelor’s degree in any discipline from a recognised university with a minimum of 50% aggregate marks.
  • Valid score in CAT, XAT, CMAT, MAT, SNAP, or GMAT from the current admission cycle is required for shortlisting.
  • Final-year undergraduate students may apply provisionally, subject to meeting the eligibility requirement before the date of joining the programme.

Admission Process

  • Register and appear for a recognised management entrance exam such as CAT, XAT, CMAT, MAT, SNAP, or GMAT in the current admission cycle.
  • Submit the application form on the AIMS Pune official portal with the entrance exam scorecard, academic mark sheets, and identification documents.
  • Shortlisted candidates based on entrance score receive a call for a group discussion held at the Pune campus.
  • Candidates who clear the group discussion participate in a personal interview conducted by the AIMS admissions panel.
  • Final merit list is prepared by combining entrance exam score, group discussion performance, and personal interview outcome.
  • Selected candidates receive offer letters and must complete fee payment within the stipulated time to confirm their seat.

✓ Opt for this if

  • Aiming for marketing roles in Pune’s IT, FMCG, or retail sectors.
  • Prefer a GD and PI selection process alongside entrance exam scores.
  • Seeking a specialised marketing MBA at a Pune campus under INR 6 lakhs.
  • Planning a career in digital marketing or brand management in western India.

✗ Skip if

  • Targeting nationally ranked B-schools with strong marketing alumni networks.
  • Need documented placement records before selecting a management programme.
  • Require access to a Mumbai or Bangalore campus for broader industry exposure.
  • Seeking a programme with strong FMCG or media sector placement partnerships.

AIMS Pune MBA Marketing Scholarships 2026

ScholarshipAmountEligibility
Merit ScholarshipAs per institute normsHigh entrance exam score or strong academic merit
Management Quota ScholarshipAs per institute normsBased on entrance exam performance and personal interview score
  • Scholarship quantum and conditions are communicated at the time of the admission offer.
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AIMS Institute of Management Studies Pune Latest Updates and News

08 Oct, 2026 CAT 2026 is scheduled for Nov 29, 2026. The admit card will be released on Nov 4, 2026, @iimcat.ac.in. Read More.

17 Sep, 2026 CMAT 2027 exam date has been declared. CMAT 2027 will be held on Feb 7, 2027. Registrations will commence soon @cmat.nta.nic.in. Read News.

AIMS Pune MBA Marketing FAQs

Ques. What is the total fee for MBA Marketing at AIMS Institute of Management Studies, Pune?

Ans. The total programme fee for the two-year MBA in Marketing at AIMS Institute of Management Studies, Pune is INR 5,45,000. This amount covers the complete two-year programme. Hostel and accommodation charges are not included and are billed separately by the institute based on the type of facility chosen by the student.

Ques. Which entrance exams are accepted for MBA Marketing admission at AIMS Pune?

Ans. AIMS Pune accepts scores from CAT, XAT, CMAT, MAT, SNAP, and GMAT for MBA Marketing admissions. A valid score from the current admission cycle is required. Shortlisted candidates attend a group discussion and personal interview at the Pune campus as the next step in the selection process before final admission is confirmed.

Ques. What are the eligibility requirements for MBA Marketing at AIMS Pune?

Ans. Applicants must hold a Bachelor’s degree in any discipline from a recognised university with at least 50% aggregate marks. A valid management entrance exam score from the current admission cycle is also required. Final-year students are eligible to apply provisionally and must meet the percentage criterion before the date of joining the programme.

Ques. What is the admission process for MBA Marketing at AIMS Pune?

Ans. Candidates first appear for a recognised management entrance exam. They then apply through the AIMS Pune portal with academic documents and the entrance scorecard. Shortlisted applicants attend a group discussion at the Pune campus. Those who clear the GD move to a personal interview. The final merit list is based on entrance score, GD, and PI performance, after which offer letters are issued to selected candidates.

Ques. What career opportunities exist after MBA Marketing from AIMS Pune?

Ans. Graduates can pursue roles such as Brand Manager, Digital Marketing Executive, Market Research Analyst, Sales Manager, and Product Manager. Pune has a strong presence of consumer goods, automobile, IT, and retail companies that recruit MBA Marketing graduates. The specialisation also opens doors to roles in advertising, media planning, and e-commerce marketing.

Ques. Is there any scholarship available for MBA Marketing at AIMS Pune?

Ans. AIMS Institute of Management Studies, Pune offers a merit scholarship for students with high entrance exam scores or strong academic credentials. A management quota scholarship is also available based on entrance performance and personal interview score. The exact quantum of each scholarship is disclosed at the time of the admission offer letter.

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