UPES BA Digital Media: Fees 2026, Course Duration, Dates, Eligibility

Dehradun, UttarakhandPrivate UniversityEstd 2003NAAC Grade A 3.0
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The BA Digital and Mass Media programme at UPES, Dehradun is a 4-year full-time undergraduate programme (8 semesters) offered under the School of Liberal Studies and Media. Designed for the digital-first media ecosystem, the programme equips students with practical and conceptual skills across digital video and audio production, podcasting, digital audio broadcasting, Mobile Journalism (MoJo), Open Source Intelligence (OSINT), and content monetisation. The total programme fee for the 3-year base degree is Rs. 8,32,100 (excluding hostel), with additional fees applicable for the 4th year. Admission is based on a Personal Interview conducted by UPES. This is a regular, full-time, on-campus course at the UPES campus in Dehradun. The programme is popular among students aspiring to careers in digital journalism, content creation, broadcast media, and the creator economy.

Admissions for the 2026-27 academic year are currently ongoing. Applications can be submitted at admission.upes.ac.in. Based on last year's schedule, the batch is expected to commence in July 2026. The last date to apply for BA admissions for AY 2026-27 is yet to be announced (TBA) on the official UPES website. Students are advised to apply early as seats are limited.

Key Points

  • The programme follows a 3+1 structure: students can exit after 3 years with a BA degree (completing a Dissertation/Capstone/On-Job Training in Semester 6), or continue for the 4th year for a more advanced Honours-level qualification.
  • Specialisations available: Mobile Journalism (MoJo) - Digital Video Production and Monetisation; Digital Audio Broadcasting - Radio Production, Podcasts and Distribution; Digital Studio Management - Live Broadcasting and Floor Production.
  • Access to ultramodern studios and AR/VR labs for cross-platform content creation and immersive media production.
  • Exclusive fellowships: Documentary and short film fellowships with Curious Eyes Cinema, Mumbai; OSINT fellowship mentored by industry experts for verification and digital investigation.
  • Industry alliance with Hubhopper for podcasting and audio content exposure.
  • Curriculum includes AI and Multimedia, Motion Graphics, Sound Design and Mixing, Media Entrepreneurship, and Web Series Production.
  • Lifetime placement assistance to support long-term career growth.

UPES BA Digital and Mass Media Fees

The total programme fee for BA Digital and Mass Media at UPES for the 3-year base degree (AY 2026-27 intake) is Rs. 8,32,100 (excluding hostel). The fee comprises tuition fees of Rs. 5,50,500 and academic service fees of Rs. 1,82,500 across 6 semesters, along with one-time and periodic charges. Students opting for the 4th year (Semesters 7 and 8) will incur additional fees as communicated by the university.

Programme Fee Breakdown

Fee ComponentTotal (3-Year Programme)
Tuition FeeRs. 5,50,500
Academic Service FeeRs. 1,82,500
Training and Certification Fee (one-time, Sem 3)Rs. 29,500
Personality Development Course (PDC) FeeRs. 23,300
Technology Fee (Rs. 3,600 per semester x 6)Rs. 21,600
Alumni Fee (one-time)Rs. 500
Convocation Fee (one-time)Rs. 2,000
I-Card Fee (one-time)Rs. 500
Refundable Security Deposit (one-time)Rs. 20,000
Medical Insurance Fee (Rs. 500 per year)Rs. 2,000
Total Fees - 3-Year Degree (excluding hostel)Rs. 8,32,100

Hostel Fees

Room TypeAnnual Fee
Triple Sharing, Common Washroom (Boys and Girls)Rs. 1,83,000
Double Sharing, Attached Washroom (Girls only)Rs. 2,32,000
Triple Sharing, AC with Common Washroom (Kandoli, Boys and Girls)Rs. 2,04,000
Triple Sharing, Attached Washroom (Kandoli, Girls only)Rs. 1,98,500
Triple Sharing, AC with Attached Washroom (Kandoli, Girls only)Rs. 2,20,000
  • The refundable security deposit of Rs. 20,000 is interest-free and returned at the end of the programme.
  • An additional refundable hostel security of Rs. 10,000 is charged at the time of hostel registration.
  • Fee payment schedule for AY 2026-27: Semester 1 at the time of admission; Semester 2 by 2nd January 2027; Semester 3 by 10th July 2027; Semester 4 by 2nd January 2028; Semester 5 by 10th July 2028; Semester 6 by 2nd January 2029.
  • PDC fee of Rs. 23,300 is payable in two instalments: half at the time of admission and the balance in the penultimate semester.
  • Hostel fee is not mandatory.
  • Hostel is allotted on a first-come, first-served basis.
  • Fees for Semesters 7 and 8 (4th year) will be communicated separately by the university.
  • Fees are subject to revision each academic year.

UPES BA Digital and Mass Media Admission 2026-27

Admissions to BA Digital and Mass Media at UPES for AY 2026-27 are currently open. The selection process is based entirely on a Personal Interview conducted by UPES. There is no entrance exam for this programme. Applications can be submitted online at admission.upes.ac.in. Based on the previous year's pattern, the batch is expected to begin in July 2026.

UPES BA Admission Dates

EventDate
Application Portal OpensOpen (ongoing)
Last Date to Apply (BA)TBA - check upes.ac.in/admissions/important-dates
Personal Interview / Selection ProcessRolling basis (after application)
Offer Letters IssuedRolling basis
Fee Payment Deadline (Semester 1)At the time of admission
Batch CommencementJuly 2026 (tentative)

Note: There is no national entrance exam (such as CUET) required for BA Digital and Mass Media at UPES. Admission is solely through a Personal Interview.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Minimum 50% marks in Class X and Class XII from any stream and any recognised board.
  • No specific subject requirement in Class XII; students from Science, Commerce, and Arts streams are all eligible.
  • No entrance exam required.

Admission Process

  1. Step 1: Apply online at admission.upes.ac.in and pay the application fee.
  2. Step 2: Appear for the Personal Interview conducted by UPES (online or in-person).
  3. Step 3: Receive the admission offer letter upon selection.
  4. Step 4: Pay the acceptance fee within the stipulated deadline to confirm the seat.
  5. Step 5: Complete registration formalities and pay Semester 1 fees at the time of joining.

UPES BA Digital and Mass Media Scholarships 2026-27

UPES offers a comprehensive range of scholarships for students admitted to the BA Digital and Mass Media programme. In AY 2023-24, UPES awarded Rs. 46 crore in scholarships benefiting 6,844 students. Entry-level scholarships are available based on Class XII board marks and national exam scores, while continuing students can avail academic performance-based scholarships from the 2nd year onwards. Special scholarships are also available for Uttarakhand domicile students, defence personnel wards, teachers' wards, and sports achievers.

Scholarship Details

Scholarship NameEligibilityBenefit
Board Merit Scholarship (Girls and Others)12th marks: 95.01% and above30% on 1st year tuition fee
Board Merit Scholarship (Girls and Others)12th marks: 90.01% to 95%25% on 1st year tuition fee
Board Merit Scholarship (Girls and Others)12th marks: 85.01% to 90%20% on 1st year tuition fee
Board Merit Scholarship (Girls and Others)12th marks: 75% to 85%15% on 1st year tuition fee
Board Merit Scholarship (Girls and Others)12th marks: 60% to 74.99%10% on 1st year tuition fee
Board Merit Scholarship (Boys)12th marks: 95.01% and above30% on 1st year tuition fee
Board Merit Scholarship (Boys)12th marks: 90.01% to 95%25% on 1st year tuition fee
Board Merit Scholarship (Boys)12th marks: 85.01% to 90%20% on 1st year tuition fee
Board Merit Scholarship (Boys)12th marks: 75% to 85%15% on 1st year tuition fee
National Exam Scholarship (CUET)CUET score 95.01 percentile and above100% on 1st year tuition fee
National Exam Scholarship (CUET)CUET score 90.01 to 95 percentile40% on 1st year tuition fee
National Exam Scholarship (CUET)CUET score 85.01 to 90 percentile25% on 1st year tuition fee
Domicile Scholarship (Uttarakhand)Valid Uttarakhand domicile certificate25% on tuition fee per semester
Jyoti Scholarship (Freeship)Min. 80% in 10th and 12th; family income up to Rs. 8 lakh per annum100% on semester fees (all components except security deposit); 51 seats only
Vijay Scholarship (Sports)International medal holder100% on tuition fee
Vijay Scholarship (Sports)International participation75% on tuition fee
Vijay Scholarship (Sports)National medal holder50% on tuition fee
Vijay Scholarship (Sports)National participation35% on tuition fee
Academic Performance Scholarship (from 2nd year)CGPA 8.5 and above; top 10% of programme10% to 20% on tuition fee
Scholarship for Wards of Defence PersonnelServing/retired/martyr defence parent35% on 1st year tuition fee
Scholarship for Wards of TeachersWard of full-time school teacher35% on 1st year tuition fee
Student Financial SupportLoss of earning parent after joining UPESRs. 50,000 per semester relief on tuition fee
  • A student is eligible for only one scholarship at a time (highest applicable is awarded), except Academic Performance Scholarship which can be clubbed with Domicile, Sports, Employee Ward, and Alumni scholarships from the 2nd year onwards.
  • Board Merit and National Exam scholarships are applicable for the 1st year tuition fee only and must be claimed before registration.
  • Scholarship is in the form of fee concession/waiver on tuition fees only and cannot be exchanged for cash.

UPES BA Digital and Mass Media Placement 2026-27

Students from the BA Digital and Mass Media programme at UPES secure opportunities with leading media organisations and digital platforms. The programme's strong industry connections, practical curriculum, and dedicated placement cell support students in launching careers across journalism, content creation, broadcast media, and digital marketing. Starting salaries typically range from Rs. 4 to 10 LPA depending on role, platform, and individual capability.

Placement Details

Placement MetricDetails
Starting Salary RangeRs. 4 to 10 LPA
Top RecruitersNDTV, ABP News 18, TV9, News18, digital media platforms, production houses, media startups
Career RolesDigital Journalist, Video Producer, Podcast Producer, Content Creator, Social Media Manager, Multimedia Producer
Placement SupportLifetime placement assistance; EDGE programme for aptitude, mock interviews, and employability training

Note: Placement statistics for BA Digital and Mass Media are not separately published by UPES. The figures above are based on information available on the official UPES programme page.

UPES BA Digital and Mass Media FAQs

Ques. What is the difference between BA Digital and Mass Media and BA Journalism and Mass Communication (Digital) at UPES?

Ans. Both are 4-year programmes under the School of Liberal Studies and Media at UPES with a very similar structure and shared core subjects. BA Digital and Mass Media focuses more on digital video production, audio broadcasting, podcasting, MoJo, and content creation for digital platforms, with specialisations in Mobile Journalism, Digital Audio Broadcasting, and Digital Studio Management. BA Journalism and Mass Communication (Digital) has a stronger journalism orientation, covering news reporting, anchoring, data journalism, feature writing, and specialised reporting. Students interested in content creation and production should consider BA D&MM, while those interested in news journalism and reporting should consider BA J&MC.

Ques. Is there any entrance exam required for admission to BA Digital and Mass Media at UPES?

Ans. No, there is no entrance exam required. Admission is based solely on a Personal Interview conducted by UPES. Students from any stream (Science, Commerce, or Arts) with a minimum of 50% marks in Class X and XII are eligible to apply. The interview assesses communication skills, general awareness, and interest in media.

Ques. What are the specialisations available in BA Digital and Mass Media at UPES?

Ans. The programme offers three specialisations: (1) Mobile Journalism (MoJo) - Digital Video Production and Monetisation, focusing on smartphone-based journalism and content creation; (2) Digital Audio Broadcasting - Radio Production, Podcasts and Distribution, covering audio storytelling and podcast production; and (3) Digital Studio Management - Live Broadcasting and Floor Production, covering studio operations and live broadcast management.

Ques. What kind of studios and labs are available for BA Digital and Mass Media students at UPES?

Ans. UPES provides access to ultramodern studios and AR/VR labs for cross-platform content creation and immersive media production. Students also benefit from an industry alliance with Hubhopper for podcasting exposure, and exclusive fellowships with Curious Eyes Cinema, Mumbai for documentary and short film production. The OSINT fellowship provides hands-on training in digital verification and investigation.

Ques. Can a student exit after 3 years, and what degree will they receive?

Ans. Yes, students can exit after 3 years (at the end of Semester 5) by completing a Dissertation, Capstone Project, or On-Job Training in Semester 6 (20 credits). They will receive a BA degree. Students who continue for the 4th year (Semesters 7 and 8) complete a Final Multimedia Project and Portfolio (Semester 7) and a Dissertation/Capstone/On-Job Training (Semester 8), earning a more advanced qualification. The 3+1 structure gives students flexibility based on their career goals.

Ques. What are the career prospects and starting salaries after BA Digital and Mass Media from UPES?

Ans. Graduates can pursue careers as Digital Journalists, Video Producers, Podcast Producers, Content Creators, Social Media Managers, Digital Marketing Executives, Multimedia Producers, Communication Strategists, Broadcast Executives, and Media Entrepreneurs. Students have secured placements with organisations such as NDTV, ABP News 18, TV9, and various digital media platforms and production houses. Starting salaries typically range from Rs. 4 to 10 LPA depending on the role, platform, and individual capability.

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