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Geeta University, Panipat offers the BBA {Hons.} (Artificial Intelligence) as a 3/4-year full-time on-campus undergraduate program under its School of Commerce and Business Management. The course is formally titled BBA in Artificial Intelligence and Data Analytics (in collaboration with Samatrix.io) and is designed to bridge the gap between business management and AI-driven decision making. The curriculum covers data mining, machine learning, statistical modeling, Python, R programming, data visualization, business intelligence, risk and fraud analytics, supply chain analytics, and generative AI. The total fee is Rs. 62,000 per semester (tuition Rs. 46,000/semester), with a total course fee of approximately Rs. 4.96 Lakhs over 8 semesters. Admission is based on Class 12 merit and personal interview, with no mandatory national entrance exam required. The program is offered in collaboration with Samatrix.io, an industry partner, ensuring curriculum relevance and practical exposure. Business analysts and AI-driven professionals are among the most sought-after roles globally, making this one of the most future-ready BBA specializations available.

Admissions for the 2026-27 session are currently open. Students are encouraged to apply by March 31, 2026 to avail Early Decision Benefits. Applications can be submitted online through the official admissions portal at admissions.geetauniversity.edu.in. The new academic batch is expected to commence in July/August 2026.

Key Points

3/4-year BBA Honours program with specialization in Artificial Intelligence and Data Analytics, offered in collaboration with Samatrix.io
Curriculum covers AI, machine learning, Python, R, data visualization, business intelligence, risk analytics, and generative AI
No prior programming knowledge required - Python and R are taught from scratch
Includes hands-on training with real AI and analytics tools used in industry
Internship support provided with opportunities in data and AI companies
Top recruiters include Google, IBM, Accenture, Infosys, TCS, Deloitte, EY, Amazon, HCL Technologies, and Fractal Analytics
GUTS (Geeta University Test of Scholarship) allows students to earn up to 100% scholarship on tuition fees

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Fees
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FAQs

Geeta University BBA {Hons.} (AI) Fees

The BBA {Hons.} (Artificial Intelligence) program at Geeta University has a fee of Rs. 62,000 per semester (tuition Rs. 46,000/semester), totalling Rs. 3,68,000 in tuition over 8 semesters. The first year involves additional one-time charges including admission fee, application fee, and seat booking amount. Annual student facility charges of Rs. 10,000 per year cover health/medical insurance, library, internet, soft skills training, sports, ERP, and student club activities. Hostel is optional.

Fee Breakdown

Fee Component	Year 1	Year 2	Year 3	Year 4	Total
Tuition Fee (Rs. 46,000 x 2 semesters)	Rs. 92,000	Rs. 92,000	Rs. 92,000	Rs. 92,000	Rs. 3,68,000
Other Semester Charges (Rs. 16,000 x 2 semesters)	Rs. 32,000	Rs. 32,000	Rs. 32,000	Rs. 32,000	Rs. 1,28,000
Admission Fee (One-Time)	Rs. 10,000	-	-	-	Rs. 10,000
Application Fee (One-Time)	Rs. 1,500	-	-	-	Rs. 1,500
Seat Booking Amount (One-Time)	Rs. 10,000	-	-	-	Rs. 10,000
Annual Student Facility Charges	Rs. 10,000	Rs. 10,000	Rs. 10,000	Rs. 10,000	Rs. 40,000
Total Fees	Rs. 1,55,500	Rs. 1,34,000	Rs. 1,34,000	Rs. 1,34,000	Rs. 5,57,500

Hostel Fees (Optional)

Accommodation Type	Annual Fee (with Food)
AC 3 Sharing (Attached Washroom)	Rs. 1,44,000
AC 3 Sharing (Common Washroom)	Rs. 1,32,000
Non-AC 3 Sharing (Attached Washroom)	Rs. 1,29,000
Non-AC 3 Sharing (Common Washroom)	Rs. 1,17,000
Non-AC 4 Sharing (Attached Washroom)	Rs. 1,14,000
Non-AC 4 Sharing (Common Washroom)	Rs. 1,02,000

Hostel is optional. Hostel fee includes food (mess charges).
Refundable Hostel Security deposit: Rs. 5,000 (one-time).
Seat booking amount of Rs. 10,000 is adjustable against the total fee.
Transportation charges range from Rs. 28,000 to Rs. 52,000 per year depending on the route (optional).
For the 3-year program (without Honours Research), total fees will be proportionately lower.

Geeta University BBA {Hons.} (AI) Admission 2026

Admissions for the 2026-27 session at Geeta University for BBA {Hons.} (Artificial Intelligence) are currently open. The process is merit-based and involves a personal interview. No mandatory national entrance exam or prior programming knowledge is required. Students are advised to apply early to avail Early Decision Benefits and scholarship opportunities.

College Admission Dates

Event	Date
Admissions Open for 2026-27 Session	Open (Ongoing)
Early Decision Benefit Deadline	March 31, 2026
Application Submission Window	January 2026 - June 30, 2026
Personal Interview (Rolling Basis)	As per application
Expected Batch Commencement	July/August 2026

Entrance Exam Dates

Exam	Event	Date
CUET UG 2026	Registration Start	January 3, 2026
CUET UG 2026	Registration End	February 26, 2026
CUET UG 2026	Exam Date	May 11 - May 31, 2026
CUET UG 2026	Result (Tentative)	July 4, 2026

Note: CUET UG score is accepted at Geeta University for scholarship purposes. Direct merit-based admission is also available without CUET.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

Candidates must have passed 10+2 (any stream) from a recognized board with a minimum of 50% aggregate marks.
No prior programming or technical knowledge is required.
Students appearing in their Class 12 board exams are eligible to apply provisionally.

Admission Process

Step 1: Register and fill the online application form at admissions.geetauniversity.edu.in and pay the application fee of Rs. 1,000.
Step 2: Appear for GUTS (Geeta University Test of Scholarship) to determine scholarship eligibility (optional but recommended).
Step 3: Attend a Personal Interview conducted by the university.
Step 4: Receive admission offer and pay the seat booking amount of Rs. 10,000 to confirm the seat.
Step 5: Complete document verification and pay the balance fee as per the schedule.

Geeta University BBA {Hons.} (AI) Scholarships 2026

Geeta University offers a comprehensive scholarship scheme for BBA {Hons.} (Artificial Intelligence) students. Scholarships are available based on academic merit, GUTS score, national-level exam performance, social responsibility, and sports achievements. Students can avail up to 100% scholarship on tuition fees.

Scholarship Details

Scholarship Type	Criteria	Scholarship Amount
GUTS Score (95% or above)	Performance in Geeta University Test of Scholarship	100% of Tuition Fee
GUTS Score (90% - 94.99%)	Performance in GUTS	50% of Tuition Fee
GUTS Score (80% - 89.99%)	Performance in GUTS	40% of Tuition Fee
GUTS Score (70% - 79.99%)	Performance in GUTS	30% of Tuition Fee
GUTS Score (60% - 69.99%)	Performance in GUTS	10% of Tuition Fee
Merit - 12th Board (95% or above)	Marks in qualifying exam	100% of Tuition Fee
Merit - 12th Board (90% - 94.99%)	Marks in qualifying exam	50% of Tuition Fee
Merit - 12th Board (80% - 89.99%)	Marks in qualifying exam	40% of Tuition Fee
Merit - 12th Board (70% - 79.99%)	Marks in qualifying exam	30% of Tuition Fee
Merit - 12th Board (60% - 69.99%)	Marks in qualifying exam	10% of Tuition Fee
National Level Entrance Exams	CUET, JEE, CLAT, etc.	Based on score/rank
Social Responsibility Scholarship	Applicable categories	As per university norms
Sports Scholarship	State/National level sports achievement	As per university norms

Scholarships are applicable on tuition fee only and not on other charges.
GUTS scholarship can be availed even if the student is already receiving another scholarship.
Scholarship slabs are applicable for each year of the program subject to maintaining academic performance.

Geeta University BBA {Hons.} (AI) Placement 2026

Top Recruiters

Top Recruiters
Google, IBM, Accenture, Infosys, TCS, Deloitte, EY, Amazon, HCL Technologies, and Fractal Analytics

Geeta University BBA {Hons.} (AI) FAQs

Ques. Do I need to know programming to join BBA AI at Geeta University? I am from a Commerce background.

Ans. No prior programming knowledge is required. The BBA AI and Data Analytics program at Geeta University is specifically designed for students from all backgrounds, including Commerce and Arts. Python and R programming are taught from scratch in the curriculum. The program focuses on applying AI and data analytics to business problems, so the emphasis is on practical business applications rather than deep computer science theory.

Ques. What is the role of Samatrix.io in the BBA AI program at Geeta University?

Ans. Samatrix.io is an industry partner that collaborates with Geeta University to design and deliver the BBA AI and Data Analytics curriculum. This collaboration ensures that the course content is aligned with current industry requirements, tools, and practices. Students benefit from industry-relevant projects, guest lectures, and potential internship opportunities through this partnership.

Ques. What is the difference between BBA AI and BCA Data Science at Geeta University?

Ans. BBA AI (Artificial Intelligence and Data Analytics) is a management program that combines business fundamentals (marketing, finance, operations) with AI and analytics skills. It is ideal for students who want to work in business-facing analytics roles. BCA Data Science is a computer applications program with a stronger technical focus on programming, algorithms, and data science tools. BBA AI graduates typically move into business analyst, AI consultant, or product analyst roles, while BCA Data Science graduates move into more technical data scientist or ML engineer roles.

Ques. What tools and software will I learn in BBA AI at Geeta University?

Ans. The curriculum covers Python (for data analysis and ML), R (for statistical modeling), data visualization tools (Tableau, Power BI), machine learning frameworks, business intelligence platforms, and generative AI tools. Students also work on real-world datasets and analytics projects as part of the curriculum.

Ques. What are the career options after BBA AI from Geeta University?

Ans. Graduates can pursue roles as Data Analyst, Business Analyst, Business Intelligence Analyst, Operations Analyst, AI Consultant, AI Product Analyst, AI Project Management Associate, and Business Analytics Consultant. Top recruiters include Google, IBM, Accenture, Infosys, TCS, Deloitte, EY, Amazon, HCL Technologies, and Fractal Analytics. Entry-level salaries typically range from Rs. 4 to Rs. 8 LPA for analytics roles.

Ques. Can I pursue MBA or M.Sc Data Science after BBA AI from Geeta University?

Ans. Yes, BBA AI provides an excellent foundation for MBA (with specialization in Business Analytics, Data Science, or AI), M.Sc Data Science, or M.Sc AI after graduation. The combination of business management and AI skills makes BBA AI graduates strong candidates for MBA programs at top business schools. Geeta University itself offers MBA programs for further specialization.