Third Eye College Guwahati Diploma Sales And Marketing Management: Fees 2026, Course Duration, Dates, Eligibility

Guwahati, AssamEstd 1996 SMU Sikkim, East Sikkim NAAC Grade
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Collegedunia Team

Content Curator | Updated on - Aug 16, 2026

Diploma in Sales and Marketing Management at Third Eye College Guwahati is a 6-month option taught in part-time mode in Guwahati, Assam. Students begin with the core principles of marketing and selling, then move into applied topics like consumer behaviour, sales planning, and promotional strategies. The program is designed for working graduates who want to build practical business skills in a short time. Students pay INR 15,000 in academic fees.

Important Details for Diploma in Sales and Marketing Management Students

  • The diploma is offered through Sikkim Manipal University (SMU) affiliation, giving students a recognised qualification from a UGC-approved university.
  • This is a 6-month part-time program, making it ideal for working professionals and fresh graduates who want to enter the sales and marketing field quickly.
  • Students gain hands-on exposure to real-world sales tools, marketing campaign planning, and customer management methods used in modern businesses.

Course Highlights

ParticularsDetails
Course Duration6 months
ModePart-time
EligibilityGraduation in any discipline from a recognised university
Admission BasisMerit and document verification
Affiliation or RegulatorSikkim Manipal University (SMU), East Sikkim
Total FeesINR 15,000

Academic Cost of Diploma in Sales and Marketing Management at Third Eye College Guwahati

Academic Fees

Fee componentAmountScope
Total FeesINR 15,000total course fee

Admission and Eligibility

Admission is offered on a merit basis through direct application to Third Eye College. Candidates submit their academic documents and attend a brief counselling session before final enrollment is confirmed.

Eligibility

  • Must have completed graduation in any discipline from a recognised university
  • Working professionals and fresh graduates both are welcome to apply
  • Basic reading ability in English is preferred since study materials are in English

Admission Process

  • Fill the application form at the college campus or through the SMU study centre portal
  • Submit copies of graduation certificate, mark sheets, and a valid identity proof
  • Attend document verification and a brief counselling session at the college
  • Pay the admission charge and receive your enrollment confirmation

Understanding Diploma in Sales and Marketing Management at Third Eye College Guwahati

The first phase covers the fundamentals of marketing, selling, and business communication so that every student starts from a common base. The middle section moves into applied subjects covering consumer behaviour, sales force management, and advertising planning. The final weeks focus on case studies and project work drawn from real Indian market situations.

What Students Study in Diploma in Sales and Marketing Management

Subject areaWhat students learn
Principles of MarketingStudents learn how markets work, what customers want, and how companies plan their product, price, place, and promotion strategies
Sales ManagementTopics include setting sales targets, managing a sales team, forecasting demand, and tracking performance against business goals
Consumer BehaviourStudents study what drives buying decisions, how attitudes and habits form, and how marketers can positively influence customer choices
Advertising and PromotionCovers planning ad campaigns, choosing media channels, writing promotional content, and measuring the results of a campaign
Retail and Distribution ManagementStudents explore how products move from manufacturer to consumer through different distribution channels and retail formats

Classroom learning is reinforced through case studies based on Indian brands and local Guwahati market scenarios. Students apply concepts by working on short marketing plans and sales strategy exercises during the course.

How Students Build Practical Skills

The practical component includes group projects, market visit assignments, and live presentations of marketing scenarios. Students are encouraged to analyse local businesses in Guwahati as real-world examples throughout the program.

Job Roles and Higher Study Options

Possible Job Roles

RoleWork areaRelevant subject
Sales ExecutiveField sales, client acquisition, and account management in FMCG, retail, or services sectorsSales Management
Marketing CoordinatorSupporting campaign planning, social media handling, and promotional event management for brandsAdvertising and Promotion
Retail Sales SupervisorManaging store operations, customer service, and daily sales targets in retail chains or showroomsRetail and Distribution Management

Higher Study Options

CoursePurpose
MBA in MarketingFor deeper specialisation in brand management, digital marketing, and advanced marketing strategy
PGDM in Sales and MarketingA post-graduate diploma that adds sales analytics, B2B marketing, and leadership skills
BBA or B.ComGraduates who hold only this diploma may consider completing a full undergraduate degree to broaden their long-term career options

Placements

MeasureFigure
Placement rate or Employment rate30% to 55%
Average packageINR 1.8 to 3 LPA
Higher package rangeINR 3.5 to 5 LPA
Likely work areasFMCG sales, retail chains, banking and insurance, telecom, and local businesses in Guwahati and Assam

Note: The actual placement might differ so students are advised to visit the college.

Third Eye College Guwahati Diploma in Sales and Marketing Management FAQs

Ques. What is the fee for Diploma in Sales and Marketing Management at Third Eye College Guwahati?

Ans. The academic fee for Diploma in Sales and Marketing Management at Third Eye College Guwahati is INR 15,000 for the full course.

Ques. What is the eligibility to join this diploma?

Ans. You need to have completed graduation in any subject from a recognised university. There is no requirement for a specific stream or minimum percentage, though individual batch conditions may vary. Working professionals are especially encouraged to apply since the course runs on a part-time schedule.

Ques. How long does this diploma program last?

Ans. The Diploma in Sales and Marketing Management at Third Eye College runs for 6 months on a part-time basis. Classes are typically scheduled to fit around work or other daily commitments, making it convenient for employed candidates.

Ques. What kinds of jobs can I get after this diploma?

Ans. Graduates commonly find roles as sales executives, marketing coordinators, and retail supervisors. Companies in FMCG, banking, telecom, insurance, and retail regularly hire people with sales and marketing training. The diploma gives practical skills that can be applied directly from the first day on the job.

Ques. Is Third Eye College a recognised institution?

Ans. Yes. Third Eye College Guwahati is a NAAC-accredited private institution affiliated with Sikkim Manipal University (SMU), which is a UGC-recognised university. The diploma carries the SMU name and is accepted by employers across India.

Ques. Can I pursue higher studies after completing this diploma?

Ans. Yes. After finishing this diploma you can apply for an MBA in Marketing, PGDM in Sales, or other post-graduate management programs. Since you already hold a graduation degree as an entry requirement, you meet the eligibility for most PG programs in India.

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