Event Management courses after graduation are a great option for students interested in the field of event management. Some of the courses are PGDM, MBA, MMS, and MA courses in event management that can be pursued after graduation. These courses are of 1 - 2 year duration and are available for anyone who has completed a bachelor's degree in any discipline.
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The master courses in event management deal with planning, developing, organizing, and marketing events. The course will offer theoretical knowledge in all the management aspects and various stages of organizing an event. The students will also go through an internship that will provide them an opportunity to learn how events are organized.
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The students will be trained to deal with various events like sports events, corporate events, conferences, concerts, exhibitions, fairs, private family functions, etc. They will also learn various managerial skills like accounting & finance, communication skills, public relations, event marketing, brand aspects, technical aspects, etc.
There are various institutes that offer courses in event management. The admission is based on academic merit or evaluation through entrance exams. The average total course fee of the institute ranges from INR 1.5 - 3 lakh.
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After completion of the course, the candidates can join event management firms. They can also start their own business with low investment. A master's degree will provide a lucrative career and will offer better chances of getting hired. It is an excellent industry to make huge money.
The candidates can work as an Event Manager, Creative Designer, Wedding Planner, Marketing Manager, Business Development Executive, PR Manager, etc. The average salary as a fresher is around INR 4 - 5 lakh per annum, which will eventually increase with experience.
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Table of Content
- Event Management Courses after Graduation: Highlights
- Top Event Management Courses after Graduation
- Event Management Courses after Graduation: Eligibility Criteria
- Event Management Courses after Graduation: Admission Process
- Advantages of Event Management Course after Graduation
- Event Management Courses after Graduation: Syllabus
- Event Management Courses after Graduation: Skills Required
- Event Management Courses after Graduation: Future Scope
- Event Management Courses after Graduation: Jobs
- Event Management Courses after Graduation: FAQs
Event Management Courses after Graduation: Highlights
The basic details about the event management courses that can be pursued after completion of graduation have been mentioned in brief in the table below:
| Course Level | Postgraduate |
|---|---|
| Popular Courses | PGDM in Event Management, MBA in Event Management, MMS in Event Management and Public Relation, MA in PR and Event Management |
| Eligibility | Bachelor's degree with minimum 50% |
| Admission Process | Entrance Exam/ Merit |
| Course Fee | INR 1.5 - 3 lakh |
| Colleges/Institutes/Websites Providing the course (whichever applicable) | NIEM The Institute of Event Management, Mumbai EMDI Institute of Media and Communication, Mumbai Singhania University |
| Job Prospects | Event Manager, Wedding Planner, Marketing Manager, Business Development Executive, PR Manager, etc |
| Average Salary | INR 4 - 5 lakh per annum |
Top Event Management Courses after Graduation
Some of the event management courses that can be pursued after completion of graduation has been mentioned in the table below:
| Course Name | Duration | College/Institute/Website | Average Course Fee |
|---|---|---|---|
| PGDM in Event Management | 1 - 2 years | NIEM The Institute of Event Management, Mumbai EMDI Institute of Media and Communication, Mumbai GD Goenka University | INR 1.5 lakh |
| MBA in Event Management | 2 years | Amity Global Business School Lovely Professional University All India Institute of Management Studies | INR 2 - 3 lakh |
| MMS in Event Management and Public Relation | 2 years | Garware Institute of Career Education and Development, Mumbai | INR 4.4 lakh |
| MA in PR and Event Management | 2 years | Amity University | INR 2.5 lakh |
Event Management Courses after Graduation: Eligibility Criteria
The pursue postgraduate courses in event management, the candidates should fulfill the following eligibility criteria:
- They should have completed their graduation in any field with a minimum aggregate of 50% from a recognized university.
- For admission into some of the institutes, the candidates should have cleared the minimum cut-off in the exams like CAT/ MAT/ XAT.
Event Management Courses after Graduation: Admission Process
The admission into the event management courses after graduation is either based on academic merits or marks scored in the entrance exams, depending upon the institute.
- The candidates will have to apply to the institute through the official website. A complete application form with all the documents should be uploaded and the application fee should be paid.
- The applicants will have to appear for the evaluation process i.e an online test or project submission. This will test the candidate’s personality traits, academics, goals, and self-awareness level.
- Shortlisted candidates will be called for a personal interview or a telephonic interview.
Advantages of Event Management Course after Graduation
Taking up event management courses could be beneficial as the students would be able to learn a variety of management skills and could be eligible to find jobs in areas other than event management. Some of the course benefits are mentioned below:
- Variety of job opportunities - Event Management includes managing a variety of areas. They deal with everything from promoting the company services, taking up an order, planning & organizing, creativity, finances, etc. The graduates can figure out their niche while taking up the course and can find a suitable job,
- Helps to develop interpersonal skills - The course helps to boost confidence by developing interpersonal skills as this field requires dealing with clients, suppliers, team members, etc.
- Creativity and out-of-the-box thinking - Creativity is the one thing that attracts clients. A company would present the portfolio of their previous works to convince the client to place an order. Students are taught everything about the decoration of different events. So people who are creative can make a successful career out of this.
- Entrepreneurship Career - This course teaches the students everything about how to plan a successful event. Students who are good with their skills can easily start their own event management company with less investment.
- The Event Industry is big money - This industry has a lot of potential and can help make huge profits. The event industry in India made more than 100 billion in the year 2022.
Event Management Courses after Graduation: Syllabus
Topics studied in Event Management Courses after Graduation has been mentioned in the table below:
| Principles and Practices of Event Management | Business Environment |
| Organizational Behaviour | Events Production and Operations Management |
| Accounting & Management | Human Resource Management |
| Quantitative Techniques | Marketing Management |
| Managerial Economics | Financial Management |
| Corporate Communications | Workshop on Research Methodology |
| Computers Application for Event Industry | Workshop on Information Technology |
| Business Research | Strategic Management |
| Corporate Legal Environment and Licenses | Management of International Business |
| Event Concepts and Design | Event Safety and Security |
| Event Logistics | Special Events |
| Handling of Media, PR, and Brand Management | Organization of Events, values, and ethics of event industry |
| Management Information Systems | Final Research Project |
Event Management Courses after Graduation: Skills Required
Some of the skills that are required to work in the field of event management are mentioned in the table below:
| Creative with design and styling | Organizing marketing and promotion |
| Creating budgets and managing accounts | Reviewing and managing risks |
| Sourcing venues | Managing onsite deployment and event success |
| Managing supplies (Lighting, audiovisual, catering, staffing, health & safety, etc) | Post-event analysis |
Event Management Courses after Graduation: Future Scope
- Events could range from small-time private events like weddings, parties to large-scale international events like concerts, product launches, press conferences, fashion shows, exhibitions, trade fairs, etc.
- Currently, in India, there are a number of small and large companies that organize and host events on a regular basis. A good team is very important in this field, so companies keep looking for employees to manage their marketing, accounts, dealing with 3rd parties, planning & decoration, staff management, etc.
- It is a field where people can start their own business with minimal investment, if they are creative, have resources, and can convince a client with their pitch. The average salary in this field is around INR 4 - 5 lakh per annum.
- According to Statista, the revenue generated by the organized event industry in India was estimated to be from INR 66.1 billion to more than INR 100 billion from 2018 to 2021.
Event Management Courses after Graduation: Jobs
Some of the job options available after event management courses are mentioned below along with the average salary:
| Job Profile | Average Salary |
|---|---|
| Event Manager | INR 4,51,000 |
| Marketing Manager | INR 6,84,000 |
| Business Development Executive | INR 5,96,000 |
| Wedding Planner | INR 3,50,000 |
| Event Coordinator | INR 2,98,000 |
Event Management Courses after Graduation: FAQs
Ques. Which is the most popular course in event management after graduation?
Ans. The most popular course is PGDM/ MBA in event management.
Ques. What is the duration of the event management courses after graduation?
Ans. They can range from 1 - 2 years depending upon the course.
Ques. Is it necessary to have a master's degree in event management to start an event management venture?
Ans. No, it is not necessary. Anyone can start an event management company without any degree in this field. All that requires is interest and skills.
Ques. Which is better: a PGDM or an MBA in Event Management?
Ans. Both the programs are equally good and the subjects taught are also quite similar. The only difference between these two is the course duration. PGDM is a 1-year course whereas an MBA is a 2-year course.
Ques. What does event management deal with other than decoration?
Ans. As a layman, the first thing that pops in our mind when we hear event management is decoration. But event management is more than that. It deals with everything from planning, developing, organizing an event to marketing and promoting the services of the company.
Ques. Who should pursue event management courses after graduation?
Ans. Anyone who holds a bachelor's degree and is interested in building a career in the event industry can pursue these courses.
Ques. Is the event industry a good field to start a career?
Ans. The event industry is one of the fields to make big money. The big firms pay handsome salaries to the people who have skills and experience in this area. Also, those who run their own firm can make huge money by investing less.
Ques. What are the job options available after completion of master's courses in event management?
Ans. The graduates can work as an Event Manager, Wedding Planner, Marketing Manager, Business Development Executive, PR Manager, etc.
Ques. Can I find jobs only in the event industry if I pursue event management courses after graduation?
Ans. The event management courses open opportunities to various fields and other event management. The graduation can work for other organizations like advertising companies, marketing companies, designing firms, etc.
Ques. What is the average expected salary after completion of master's courses in event management?
Ans. The event management graduates can earn around 4 - 5 lakh per annum as a fresher. The salary will eventually increase with experience.
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