Content Curator | Updated on - Jun 22, 2026

The Bachelor of Business Administration [BBA] {Hons.} (Research) (Business Analytics) is a 4-year full-time undergraduate programme offered by Amity Business School (ABS), Amity University Mumbai. It is the Honours with Research variant of the BBA (Business Analytics) programme, combining business management education with data analytics, statistics, and a mandatory research dissertation in Year 4. Delivered under the NEP 2020 framework, the programme makes graduates eligible for direct PhD admission in addition to the 1-year MBA pathway. The total course fee is Rs. 13.68 Lakhs for the full 4-year duration. The programme is offered on campus at the Panvel campus (Mumbai-Pune Expressway) and is popular among students seeking careers in data analytics, business intelligence, digital marketing analytics, and management consulting. Business Analytics is one of the most in-demand skills in India's corporate sector, making this programme highly relevant for the current job market.

Admissions for the 2026 batch are currently ongoing. The application window for BBA/BBM programmes is open from November 1, 2025 to March 31, 2026. Students are advised to apply early as seats are limited and offers are rolled out on a rolling basis.

Key Points

This is the Honours with Research variant of the BBA (Business Analytics) programme. The mandatory research dissertation in Year 4 makes graduates eligible for direct PhD admission under NEP 2020, in addition to the 1-year MBA pathway.
The curriculum integrates business management fundamentals with data analytics tools, statistical methods, business intelligence, and research methodology, preparing students for data-driven decision-making roles.
The programme is offered by Amity Business School (ABS), Mumbai, which has strong industry connections with leading analytics, consulting, and technology firms.
Students with 80% or above in Class XII are eligible for Direct Admission (no entrance test required).
The curriculum includes foreign language courses (French, German, Spanish), behavioural science, and leadership development as part of the holistic education framework.
The campus is located on the Mumbai-Pune Expressway, Panvel, approximately 45-50 km from South Mumbai.
Business Analytics is one of the fastest-growing career domains in India, with demand from sectors including BFSI, e-commerce, retail, healthcare, and consulting.

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Highlights
Fees
Admission
Scholarships
Placements
FAQs

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Amity University Mumbai BBA {Hons.} (Research) (Business Analytics) Fees

The BBA {Hons.} (Research) (Business Analytics) programme at Amity University Mumbai has a total tuition fee of Rs. 13.68 Lakhs for the 4-year course, payable at Rs. 1,71,000 per semester (8 semesters). The first year fee amounts to Rs. 3.42 Lakhs. Hostel accommodation is optional and available separately at Rs. 1,95,000 per annum for AC rooms (2026 session). The total cost including hostel for 4 years is approximately Rs. 24.9 Lakhs.

Fee Components

Fee Component	Per Semester	Total (4 Years / 8 Semesters)
Tuition Fee	Rs. 1,71,000	Rs. 13,68,000
Total Academic Fee	Rs. 1,71,000	Rs. 13,68,000
Total Fees (without Hostel)		Rs. 13,68,000

Hostel Fees (Optional)

Hostel Component	Amount
AC Room (per annum)	Rs. 1,95,000
One-time Hostel Security Deposit	Rs. 15,000
Total Hostel Cost (4 years)	Rs. 7,80,000 + Rs. 15,000 (one-time)

Hostel fee is inclusive of boarding and laundry charges. Multi-cuisine cafeterias are available separately on campus.
On-admission scholarships are applicable in the 1st year only; continuation scholarship rules apply from 2nd year onwards.
EMI facility is available through GrayQuest (contact: amity@grayquest.com or 08044633885).
Education loans are available through Amity's tie-ups with premier banks.
AUUP Withdrawal Guidelines.
The fee shown is for the General (Non-Sponsored) category.

Amity University Mumbai BBA {Hons.} (Research) (Business Analytics) Admission 2026

Admissions to BBA {Hons.} (Research) (Business Analytics) at Amity University Mumbai for 2026 are currently open and ongoing. The process is student-centric and largely online. Candidates with 80% or above in Class XII are directly admitted without an entrance test. Others can apply using their Class XII scores, and if required, appear for the Amity Common Admission Test (AMCAT). Conditional admission offer letters are issued to students whose Class XII results are awaited.

College Admission Dates

Event	Date
Application Window Opens	November 1, 2025
Application Deadline (BBA/BBM)	March 31, 2026
Admission Offer Letters (Rolling Basis)	Ongoing
Batch Commencement (Tentative)	July 2026

Entrance Exam Dates

Exam	Relevance	Remarks
AMCAT (Amity Common Admission Test)	Mandatory if not qualifying for Direct Admission	Conducted by Amity; schedule available on admission microsite
SAT (CollegeBoard)	Accepted for UG admissions	Valid SAT scores accepted in lieu of AMCAT

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

Candidates must have passed Class 10+2 (or equivalent) from a recognised board (CBSE/ISC/State Board) with a minimum aggregate of 50%.
Physical Education, Fine Arts, Performing Arts, Vocational, and other non-written subjects are excluded from aggregate computation.
Candidates with 80% or above in Class XII qualify for Direct Admission (no entrance test required).

Admission Process

Step 1: Fill the online application form at portal.amity.edu and enter Class XII board marks.
Step 2: Check the admission microsite regularly for offer letter status.
Step 3: If Class XII results are awaited, a conditional admission offer letter is issued.
Step 4: Candidates not qualifying for Direct Admission may appear for AMCAT (Amity Common Admission Test).
Step 5: Accept the offer and pay the semester fee to confirm admission.
Step 6: Report to campus on the commencement date with required documents.
Minimum 75% attendance is mandatory to appear in end-semester examinations.

Amity University Mumbai BBA {Hons.} (Research) (Business Analytics) Scholarships 2026

Amity University Mumbai offers merit-based on-admission scholarships for UG students, applicable in the 1st year based on Class XII aggregate scores. Continuation scholarships from 2nd year onwards are based on academic performance (CGPA). Students are also eligible for government scholarships and education loans through Amity's banking tie-ups.

Scholarship Details

Scholarship	Eligibility Criteria	Benefit
100% On-Admission Scholarship	Min. 93% aggregate in Class XII (CBSE/ISC/State Board, 2023/2024/2025)	Full tuition fee waiver for Year 1
50% On-Admission Scholarship	Min. 88% aggregate in Class XII	50% tuition fee waiver for Year 1
25% On-Admission Scholarship	Min. 75% aggregate in Class XII	25% tuition fee waiver for Year 1
Amity Alumni Advantage	Amity alumni continuing higher education (pass-outs of 2024/2025/2026)	10% fee concession (check Mumbai campus applicability)

Physical Education, Fine Arts, Performing Arts, Vocational, and non-written subjects are excluded from aggregate computation for scholarship eligibility.
On-admission scholarships are applicable in Year 1 only. Continuation scholarships from Year 2 onwards are based on CGPA performance.
Scholarship policy: amity.edu/mumbai/scholarship-scheme
Students may also apply for state government scholarships (Maharashtra) and central government scholarships (NSP portal) based on category and income criteria.

Amity University Mumbai BBA {Hons.} (Research) (Business Analytics) Placement 2026

Amity Business School Mumbai has a dedicated Corporate Resource Centre (CRC) that actively facilitates placements for BBA students. Business Analytics graduates are in high demand across sectors including BFSI, e-commerce, retail, healthcare, and consulting. The 2024-25 placement season saw 550+ companies participate, with 88.8% of university students placed overall. Key recruiters for analytics and data-oriented roles include McKinley Rice, Amazon, Flipkart, HDFC Bank, Aditya Birla Group, Deloitte, EY, KPMG, Accenture, and various analytics and consulting firms. BBA (Business Analytics) graduates typically find roles as Business Analyst, Data Analyst, Marketing Analyst, Operations Analyst, and Management Trainee in analytics-driven organisations.

Placement Statistics

Placement Metric	2024-25 Data
Overall University Placement Rate	88.8%
Highest Package (ABS)	14.8 LPA
Average Package (BBA Business Analytics)	5 - 8 LPA
Key Analytics/Tech Recruiters	McKinley Rice, Amazon, Flipkart, HDFC Bank, Aditya Birla Group, Deloitte, EY, KPMG, Accenture
Typical Roles	Business Analyst, Data Analyst, Marketing Analyst, Operations Analyst, Management Trainee

Amity University Mumbai BBA {Hons.} (Research) (Business Analytics) FAQs

Ques. What is the difference between BBA {Hons.} (Business Analytics) and BBA {Hons.} (Research) (Business Analytics) at Amity Mumbai?

Ans. Both are 4-year programmes at Amity Business School, Mumbai with the same fee structure (Rs. 13.68 Lakhs total) and eligibility. The key difference is that the Research variant includes a mandatory research dissertation component in Year 4, making graduates eligible for direct PhD admission under NEP 2020, in addition to the 1-year MBA pathway. The Honours variant is more industry-oriented, while the Honours with Research variant is suited for students interested in research, academia, or advanced analytics roles.

Ques. Does the Honours with Research degree help in getting direct PhD admission?

Ans. Yes. Under NEP 2020, a 4-year Honours with Research degree makes graduates eligible for direct PhD admission without needing to complete a separate Master's degree first. This is a significant advantage for students interested in academic or research careers in business analytics, data science, or management.

Ques. What tools and technologies are covered in the BBA (Business Analytics) curriculum at Amity Mumbai?

Ans. The curriculum covers business statistics, data analytics, business intelligence, research methodology, and quantitative methods. Students are also exposed to tools such as Excel, SQL, Python basics, and data visualisation platforms as part of the analytics-focused curriculum. The programme blends management fundamentals with analytical skills to prepare students for data-driven business roles.

Ques. Is a Mathematics background required for BBA (Business Analytics) at Amity Mumbai?

Ans. The minimum eligibility is 50% aggregate in Class XII from any stream. While a Mathematics background is helpful for the quantitative components of the curriculum, it is not a mandatory requirement. Students from Commerce and Arts streams can also apply. However, students with a strong Mathematics or Statistics background may find the analytical components easier to grasp.

Ques. What career options are available after BBA {Hons.} (Research) (Business Analytics) from Amity Mumbai?

Ans. Graduates can pursue careers as Business Analyst, Data Analyst, Marketing Analyst, Operations Analyst, Financial Analyst, and Management Trainee in analytics-driven organisations across BFSI, e-commerce, retail, healthcare, and consulting sectors. The Research degree also opens pathways to PhD programmes and research roles in business analytics and data science. Many graduates also pursue MBA (Business Analytics) or MBA (Data Science) for senior roles.

Ques. Is the campus actually in Mumbai? I have heard it is in Panvel, which is far from the city.

Ans. The campus is located on the Mumbai-Pune Expressway, Bhatan, Post Somathne, Panvel, Maharashtra 410206. While it is officially called Amity University Mumbai, the campus is approximately 45-50 km from South Mumbai and about 20-25 km from Navi Mumbai. Students commuting from Mumbai city should factor in travel time. On-campus hostel accommodation is available at Rs. 1,95,000 per annum (AC rooms, 2026 session), which many outstation students prefer.

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Amity University Mumbai BBA (Hons.) Research Business Analytics: Fees 2026, Course Duration, Dates, Eligibility

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