IMNU Exec Dip Marketing FAQs
Ques. Can I pursue this diploma while working full-time?
Ans. Yes, the Executive Diploma Programme is specifically designed for working professionals. Classes are held only on Sundays from 9:00 AM to 5:00 PM, allowing you to continue your full-time employment. The 10-month duration spread across 33 Sundays provides flexibility to balance work and studies. However, you should be prepared to dedicate your Sundays and complete assignments and projects outside class hours.
Ques. What is the programme structure and how many hours of study are involved?
Ans. The programme spans 10 months across 3 terms, with each term containing 3 courses. Each course is 2 credit hours (20 contact hours), totaling 18 credit hours. One term consists of 11 Sundays with 60 hours of instruction and 6 hours of examination time. This structure ensures comprehensive coverage of marketing topics while maintaining manageability for working professionals.
Ques. Can I pay the fees in installments?
Ans. Yes, the tuition fee of Rs 46,000 can be paid in two equal installments of Rs 23,000 each. The first installment is due at the time of registration, and the second installment is due in November. Other fees including registration, eligibility, examination, and refundable security must be paid at the time of joining the programme.
Ques. What specializations or focus areas are covered in the Marketing diploma?
Ans. The Executive Diploma Programme in Marketing covers contemporary and industry-relevant marketing concepts and practices. The curriculum includes case analysis, simulation exercises, assignments, and projects. Industry experts and accomplished scholars conduct special lectures and presentations. The programme emphasizes practical application of marketing frameworks, strategic decision-making, and understanding organizational dynamics in marketing contexts. Specific course details can be obtained from the programme brochure.
Ques. What are the learning resources available to students?
Ans. Students have access to the Institute's comprehensive library which subscribes to 14 databases and approximately 10,000 e-journals through platforms like EBSCO, JSTOR, Elsevier's Science Direct, and Sage. The library also provides access to financial and economic databases including ACE Equity, ACE Mutual Funds, Bloomberg, Prowess IQ, Indiastat.com, and SCOPUS. Classrooms are air-conditioned and equipped with multimedia and audio-visual aids to facilitate learning.
Ques. What is the admission process and selection criteria?
Ans. Admission is based on your performance in a personal interview, your work experience, and your past academic achievements. There is no entrance examination; instead, the Institute evaluates your overall profile. You must have a bachelor's degree and minimum 2 years of work experience. After submitting your online application with the application fee, you will be called for an interview. Selected candidates receive admission offers through their registered email ID and must confirm admission by paying the required fees within the stipulated deadline.




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