MICA Post Graduate Certificate in Management[PGCM] Advertising and Marketing Communication: Fees 2026, Course Duration, Dates, Eligibility

Ahmedabad, GujaratEstd 1991
Total fees
INR 14.50 Lakhs
Full course, campus stay included
Average pay
INR 8.7 LPA
Final placements, latest batch
Cutoff
Not published
MICAT and the interview decide
Median pay
INR 8 LPA
No placement rate is published

About MICA Ahmedabad CCC

MICA in Ahmedabad offers CCC, the Post Graduate Certificate Programme in Crafting Creative Communications. It is a one-year, full-time residential course with 60 seats. From the 2027-28 batch, MICA calls it PGCM-AMC, short for Advertising and Marketing Communication. The course trains copywriters and art directors through studio work over four terms. MICA stands #33 in NIRF management 2025, and AICTE approves the course. The full fee is INR 14.50 Lakhs, with tuition and your room on campus included. You get a seat through MICAT and a personal interview. The latest batch averaged INR 8.7 LPA in final placements, with a median of INR 8 LPA.

MICA CCC Fees

The full fee is INR 14.50 Lakhs for the one-year course, and INR 14.53 Lakhs once you add the INR 2,500 application fee. MICA does not publish a separate tuition fee or hostel fee. The INR 14.50 Lakhs covers tuition, your room on campus, internet, the library and medical insurance. MICA fixes the fee and says it can change, so check the amount in your offer letter before you pay.

Fee headAmountHow it is charged
Programme feeINR 14.50 LakhsFull course: tuition, room, internet, library, medical insurance
Application feeINR 2,500One time, with the MICAT form
Each extra programme in the same schoolINR 500One time, only if you apply for more than one
Total, no application feeINR 14.50 LakhsFull course
Total with application feeINR 14.53 LakhsFull course

MICA CCC Admission Dates

MICAT I registration for the 2027 batch closes on 21 Nov 2026, and the exam is on 5 Dec 2026. MICAT II registration is open from 25 Nov 2026 to 30 Jan 2027, with the exam on 12 Feb 2027. Classes are expected to start in Jun 2027. After your score, watch your email for the interview call.

EventDateStatus
MICAT I registration, last date to apply21 Nov 2026Confirmed
MICAT I exam5 Dec 2026Confirmed
MICAT I score18 Dec 2026Confirmed
MICAT II registration, last date to apply30 Jan 2027Confirmed
MICAT II exam12 Feb 2027Confirmed
MICAT II score28 Feb 2027Confirmed
Personal interviewMar 2027Tentative
Final merit list and offer letterApr 2027Tentative
Fee payment to accept the offerApr 2027Tentative
Reporting and document checkJun 2027Tentative
Classes startJun 2027Tentative

MICA CCC Eligibility

You need a bachelor's degree in any subject with at least 50% marks or the same CGPA. You also need a MICAT score; no CAT score is needed. If you are in the final year, you can still apply. You then send a college certificate by 30 Jun 2027 and the final mark sheet by 31 Dec 2027, or MICA cancels the seat.

RequirementWhat you need
DegreeBachelor's degree (10+2+3) in any subject, from a university the AIU recognises
MarksAt least 50% or the same CGPA
ExamMICAT score, the better of your two attempts
Final-year studentsCollege certificate by 30 Jun 2027, final mark sheet by 31 Dec 2027

MICA CCC Admission Process

You apply online and pay INR 2,500, then write MICAT in December, February or both. MICA calls shortlisted students to a personal interview, and the offer rests on MICAT and interview marks. If you get offers for two MICA programmes, you can accept only one, and you cannot change it later.

StepWhat you do
1. Apply onlineFill the MICA form and pay INR 2,500
2. Write MICATDecember, February or both; the better score counts
3. Personal interviewOnly if MICA shortlists you on MICAT
4. OfferMICA ranks you on MICAT and the interview
5. Accept and joinPay the fee by the date in the offer letter

MICA CCC Cutoff

MICA does not publish a MICAT cutoff for CCC. In the 2026 cycle the final score was 25% MICAT, 25% CEST and 50% personal interview. CEST was a written creative test sent by email, with 48 hours to reply. For 2027 MICA lists MICAT and the interview as the steps, so prepare for both.

StageWeight in the 2026 final score
MICAT25%
CEST written test25%
Personal interview50%

MICA CCC Placements

The latest batch averaged INR 8.7 LPA, with a median of INR 8 LPA and a highest offer of INR 16 LPA. More than 18 companies hired, including Leo Burnett, FCB Kinnect and Havas Media. Most roles are copywriter, art director and creative associate. Internships paid an average stipend of INR 20,468 a month.

MetricValue
Average payINR 8.7 LPA
Median payINR 8 LPA
Highest offerINR 16 LPA
Companies that hired18 or more
Average internship stipendINR 20,468 a month
RolesCopywriter, art director, creative associate, content creator

MICA CCC Scholarships

The MICA merit-cum-means scholarship covers 25% to 100% of the tuition fee. The calculator below shows the lowest award, 25%, worked out on the INR 14.50 Lakhs fee. Family income is the main test, and it should be up to INR 10 Lakhs a year. A MICA scholarship committee interviews the students it shortlists.

ScholarshipWho can get itAmount or waiver
MICA merit-cum-means scholarshipFamily income up to INR 10 Lakhs a year, with good marks or other achievements25% to 100% of the tuition fee
Number of awardsAll MICA programmes together25 to 30 a year

MICA CCC Ranking

MICA stands #33 in NIRF management 2025 and #35 in Collegedunia's management ranking 2025. It was #32 in NIRF management 2024. NIRF ranks on data the institute sends each year, such as teaching, results and outreach. AICTE approves the CCC course.

Ranking bodyYearRank or approval
Collegedunia management ranking2025#35
NIRF Management2025#33
NIRF Management2024#32
AICTECurrentApproved

MICA CCC Course Structure

The year has four terms and 48 credits. Term 1 covers strategy and creative ideas, and term 2 covers copywriting and art direction. Term 3 adds presentation skills and industry work, and term 4 industry alignment. A jury marks your studio work, and you build a portfolio across the year. You also learn film production and AI tools for making ads.

TermWhat you study
Term 1Strategic foundation and creative ideation
Term 2Copywriting and art direction craft
Term 3Presentation skills and industry immersion
Term 4Industry alignment and your final portfolio

MICA CCC Hostel and Campus

MICA has over 5,000 alumni, and its campus covers 19 acres in Shela, Ahmedabad. Every CCC student lives on campus, and the room is part of the fee. The batch is small, so faculty review your work closely in the studio.

ItemDetail
Campus19 acres in Shela, Ahmedabad
StayResidential; the room is part of the fee
Batch size60 seats
AlumniOver 5,000 MICAns

Should you pick CCC at MICA Ahmedabad?

This course suits graduates who want to write or design ads and can spend a year on a residential campus.

Pick it if:
You want to write ads or design them: Leo Burnett, FCB Kinnect and Havas Media hired copywriters and art directors from the latest batch.
You learn best by making work: every term is studio work that a jury marks, so you leave with a portfolio to show agencies.
You also want MICA's PGDM: the MICAT paper is different for each school, so write MICAT I for one school and MICAT II for the other.
You want a strong alumni network: MICA has over 5,000 alumni, and many of them lead creative teams at ad agencies.
Skip it if:
You want a high salary in the first job: the median pay is INR 8 LPA, much lower than the INR 16 LPA top offer.
You will pay the fee with an education loan: the INR 14.50 Lakhs fee is close to two years of the INR 8.7 LPA average pay.
You want a full degree or an MBA title: this is a one-year post graduate certificate, not a degree and not an MBA.
You are in the final year of your degree: you must send the final mark sheet by 31 Dec 2027, or MICA cancels your seat.
Counsellor's advice
If you want to write or design ads and can pay the fee, take this seat. If you are paying by loan, check the EMI line before you accept the offer.
CCC Eligibility▾
Degree: A bachelor's degree (10+2+3) in any subject. The AIU (Association of Indian Universities) must recognise the university.
Marks: At least 50% in your degree, or the same CGPA.
Final year: You can apply. Send a college certificate by 30 Jun 2027 and the final mark sheet by 31 Dec 2027.
Exam: A MICAT score. MICAT is MICA's own admission test; no CAT score is needed.
CCC Admission Process▾
Apply online: Fill the MICA form and pay INR 2,500. Each extra programme in the same school costs INR 500.
Write MICAT: Two attempts, December and February. MICA keeps your better score.
Personal interview: MICA calls shortlisted students for an interview.
Offer: MICA picks students on MICAT and interview marks. Accept only one MICA offer, by the date in the letter.
Join: Pay the fee by the offer deadline and join the batch in June.

CCC Admission Dates 2027

▾

The 2027 calendar is not out in full yet. MICAT dates marked Confirmed are official; the rest are estimates based on 2026.

Confirmed
Sep 2026 to 21 Nov 2026
MICAT I registration, last date to apply
Last date to apply for MICAT I is 21 Nov 2026, at 11:50 pm.
Confirmed
3 Dec 2026
MICAT I admit card
Download it from the MICA site on 3 Dec 2026.
Confirmed
5 Dec 2026
MICAT I exam
A computer-based test at centres across India.
Confirmed
18 Dec 2026
MICAT I score
Your MICAT I score comes out on 18 Dec 2026.
Confirmed
25 Nov 2026 to 30 Jan 2027
MICAT II registration, last date to apply
Last date to apply for MICAT II is 30 Jan 2027.
Confirmed
10 Feb 2027
MICAT II admit card
Download it from the MICA site on 10 Feb 2027.
Confirmed
12 Feb 2027
MICAT II exam
Write it to improve your score; MICA keeps the better one.
Confirmed
28 Feb 2027
MICAT II score
Your MICAT II score comes out on 28 Feb 2027.
Tentative
Mar 2027
Personal interview
Expected in March, as in 2026, for shortlisted students.
Tentative
Apr 2027
Final merit list and offer letter
Expected in April. The letter gives the last date to accept.
Tentative
Apr 2027
Fee payment to accept the offer
You lose the seat if you do not pay by the date in the letter.
Tentative
Jun 2027
Reporting and document check
Bring your degree papers and the offer letter.
Tentative
Jun 2027
Classes start
Expected in June, as the 2026 batch started in June.

Source: MICA Admissions 2027 page and the CCC selection notice. Confirm on the official site before you act.

MICA CCC Fees 2027

▾

This is the full 1-year cost of the whole course, with your room on campus included. Turn on the toggle to add the application fee.

Programme fee
Full course, as published: tuition, room on campus, internet, library and medical insurance
INR 14.50 Lakhs
Add application fee
MICAT and application fee
One time, paid with the MICAT form
INR 2,500
Total course fee
INR 14.50 Lakhs
1 year · tuition and campus stay, application fee not added
Total course fee
INR 14.53 Lakhs
1 year · tuition, campus stay and application fee
Education loan EMI
INR 24,448
7 yr · 10.5% per year
ROI
60%
average first-year pay INR 8.7 LPA vs the full fee
Education loan EMI
INR 24,490
7 yr · 10.5% per year
ROI
60%
average first-year pay INR 8.7 LPA vs the full fee

Source: MICA PGCM-AMC programme page and MICA Admissions 2027 page. Confirm on the official site before you act.

Can you get a seat in CCC at MICA?

Pick your degree marks and your degree status. MICA publishes no MICAT cutoff, so this checks whether you can apply.

Degree marks
Degree status
Yes, you can apply.
Your marks and degree meet the rule. Your seat now depends on MICAT and the interview.
Almost there.
You can apply now. Send a college certificate by 30 Jun 2027 and the final mark sheet by 31 Dec 2027, or you lose the seat.
Not yet.
MICA needs at least 50% in your degree, or the same CGPA. You cannot apply with these marks.
Not yet.
MICA needs at least 50% in your degree. If your final marks reach 50%, you can apply then.
EDITOR'S NOTE

No MICAT cutoff is published for this course. In the 2026 cycle the interview carried half the final score, so prepare your work samples as hard as the test.

MICA CCC Scholarship Calculator

Pick your family income to see what you can claim. The amount is an estimate; MICA fixes the final award.

Annual family income
Scholarships you missedYou do not qualify on your answers. Tap to see why.▾

The chip on each card says which answer blocked the scheme.

MICA merit-cum-means scholarship
INR 3.62 Lakhs
MICA scholarship committee
Covers 25% to 100% of the tuition fee. The amount shown is the lowest award, worked out on the full fee.
Who qualifies: family income up to INR 10 Lakhs a year, plus marks or other achievementsApply by the date in your offer letter
Not eligible on your answers
No scheme matches these answers. Ask MICA about paying in parts and about education loans.
Estimated total waiver
INR 3.62 Lakhs
Your net course fee: INR 10.88 Lakhs
Estimated total waiver
INR 0
Your net course fee: INR 14.50 Lakhs

MICA CCC vs similar colleges

Tap a college to see it next to MICA. The cream box marks the better number in each row: lower fees, higher pay, more seats.

Compare with
This page
MICA Ahmedabad
Ahmedabad
Compared with
Indian Institute of Mass Communication
New Delhi
Compared with
Xavier Institute of Communications
Mumbai
Compared with
St. Paul's Institute of Communication Education
Mumbai
Compared with
SCM Sophia, Sophia Polytechnic
Mumbai
Total feesfull course, as published
INR 14.50 Lakhs
tuition and campus stay
INR 1.45 Lakhs
INR 13.05 Lakhs less, 2025-26 fee
INR 4.14 Lakhs
INR 10.36 Lakhs less, tuition and taxes
INR 3.10 Lakhs
INR 11.40 Lakhs less, tuition, 1 year
Not published
Average paylatest batch
INR 8.7 LPA
final placements
Not published
Not published
Not published
Not published
Median paylatest batch
INR 8 LPA
final placements
Not published
Not published
Not published
Not published
Highest offerlatest batch
INR 16 LPA
final placements
Not published
Not published
Not published
Not published
Seatsthis course
60
2027-28 batch
77
17 more, 2025-26 intake
Not published
Not published
40
20 fewer, one batch a year
In short
IIMC charges far less and takes more students, but its course mixes advertising with PR and it publishes no pay figures. If the fee decides it for you, apply to both; if you want an ad-writing portfolio, pick MICA.
In short
XIC costs much less and is in Mumbai, close to many agencies, but it does not publish its pay figures. If fee is your main worry, try XIC; if you want a published placement record, pick MICA.
In short
SPICE costs much less and is in Mumbai, but it gives a pay range, not an average. If you want low fees and a Mumbai base, look at SPICE; if you want campus life and placement figures, pick MICA.
In short
SCM Sophia takes a smaller batch and teaches journalism, film and advertising together. If you want a broad media year, look at SCM Sophia; if you only want advertising craft, pick MICA.

Fees and pay can change. Check each college site before you decide.

FAQs on MICA CCC

Straight answers to what students ask before they decide.

Is CCC at MICA worth the fee?▾
Yes, if you want an agency job as a copywriter or art director. The full fee is INR 14.50 Lakhs and the latest batch averaged INR 8.7 LPA, so the fee equals close to two years of that pay. If a loan will pay for it, read the EMI line in the fee block before you accept the offer.
What job will I get after this course?▾
Most students join ad agencies and brand teams as copywriters, art directors, creative associates or content creators. Leo Burnett, FCB Kinnect and Havas Media hired from the latest batch, and more than 18 companies took part. Build a strong portfolio in the studio terms, because agencies judge you on your work samples.
Who should not take this course?▾
Skip it if you want a management career or a full degree. This is a one-year post graduate certificate built for creative roles, not a PGDM or an MBA. If you are unsure, look at the job roles in the placements table above and decide whether you want to write and design ads every day.
Is the pay good enough for the fee?▾
It is fair, but not high in the first job. The median pay is INR 8 LPA and the highest offer was INR 16 LPA, so most students start near the median. If you need a quick high salary to repay a loan, work out the EMI on the fee before you decide.
Should I take CCC or MICA's PGDM?▾
Take CCC if you want to make ads, and the PGDM if you want to manage brands and business. CCC is one year with studio work and a portfolio, while the PGDM is a two-year management course. You can try for both: use MICAT I for one school and MICAT II for the other, because each school has its own paper.
Should I wait a year and apply after some work experience?▾
You do not need work experience to apply, so waiting is not needed for the rules. A year at an agency or a design studio can give you better work samples for the interview. If you already have a portfolio and a degree with 50% marks, apply in this cycle.
Is this course a good choice if I did not study design or mass media?▾
Yes. MICA takes graduates from any subject, and the batches include engineers, commerce and humanities students. What matters is your writing, your ideas and your interest in ads. Practise writing short ad lines and sketching ideas before MICAT, and read about recent campaigns before the interview.
How do I get admission to CCC at MICA?▾
Apply online, pay INR 2,500 and write MICAT in December, February or both. MICA shortlists students for a personal interview and makes offers on MICAT and interview marks. Accept the offer and pay the fee by the date in the letter, or you lose the seat.
What does the fee cover?▾
The INR 14.50 Lakhs fee covers tuition, your room on campus, internet, the library and medical insurance. The application fee of INR 2,500 is extra and is paid with the MICAT form. MICA says the fee can change, so check the amount in your offer letter before you pay.
Can I apply while I am in the final year of my degree?▾
Yes, you can apply in the final year. If MICA selects you, send a college certificate by 30 Jun 2027 and the final mark sheet by 31 Dec 2027. If you miss the mark sheet date, MICA cancels your admission, so plan your final exams around it.
Does MICA give scholarships for this course?▾
Yes. The MICA merit-cum-means scholarship covers 25% to 100% of the tuition fee, and family income is the main test. Use the calculator above to see the lowest award on your answers, then ask MICA about the scholarship committee interview after you get the offer.

This page is AI assisted and human verified.

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Collegedunia Team

Content Curator | Updated on - Sep 23, 2026

MICA: Students' Opinion

AI-Generated Summary based on 2 Reviews

The course is taught by experienced faculty, including both international and domestic industry professionals, along with guest lecturers who contribute periodically. The fee for the 6-month program is around 1.2 lakhs, which was considered the most viable option despite appearing costly, due to limited alternatives. The placement process is student-managed with support from a strong alumni network, focusing on portfolio development for job opportunities. Although the college itself does not directly handle placements, students are encouraged to convert leads into opportunities on their own.

Previously, roles such as content writer offered a stipend of 1.5 lakhs per annum, but this figure is from 2003 and likely has increased over time. The review does not mention specific scholarships or fee structures for short-term courses, suggesting such information might not apply or is not well-known.

...Read More
 By Collegedunia’s Personal AI

MICA: 2 Answered Questions

Which is better for a Digital Marketing course Talentedge XLRI or MICA?

Akanksha Gupta
Pratik ParikhLives in Bangalore

I would neither recommend XLRI nor MICA for a digital marketing course. Instead, go for an online Ed-tech Institute called IIM Skills. 

It is among the top 3 Online ed-tech Institutes offering high-quality digital marketing courses. They offer a strong knowledge of the basics and help in a better understanding of concepts. The course is of great quality and once can enroll in the institute from wherever you want. It covers 40+ significant components of the Digital Marketing structure. 

Here are a few features pertaining to the course:

  • 180 hours of comprehensive Digital Marketing training with live online interactive classrooms.
  • There are 120+ hours of assignments and 60+ hours of live training 
  • Online mode of training and flexibility to choose between weekday as well as l
  • Flexibility related to time and days for the course.
  • The mentors have a great experience as they have worked with some of the most important brands and corporate organizations.
  • A free demo class before enrolling for the course regarding details

This course is inexpensive and will save you both money and time.

...Read More
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Does MICA in Ahmedabad have any undergraduate course in animation?

Mansi Topa
Yamini MehtaPGDM Strategic Marketing and Communication, MICA, Ahmedabad (2018)

Mudra Institute of Communication, Ahmedabad (MICA) has been ranked among the top 5 management institutes in Gujarat. The institute offers only postgraduate diploma programmes and no undergraduate programmes. Apart from its well-known interdisciplinary PG Diploma courses, it also offers a number of online programmes in subjects such as Digital Marketing, Media and Entertainment, Advertising and Public Relations Management.

Neither are there any undergraduate programmes on offer nor any specific course on animation. But the Creative Crafting Communication (CCC) course is a unique course offered which aims at developing idea crafters. It’s a ten-month long intensive programme, including two months of compulsory internship training, aimed at training students in creative designing, creative problem solving for the creative communication industry.

Art Direction, Film-Making, Animation & Stop Motion are the specializations which lay their focus on animation. It includes brainstorming on the concepts, storyboards, animation production, shooting and editing cinematic and animatic scenes.

...Read More
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