BMM, also known as Bachelor of Mass Media, is an undergraduate course of three years providing specialization in subjects such as Journalism, Advertising, Mass Communication, Copywriting, etc.
The basic eligibility is a minimum of 50% in Class 12 and admission can be done through BMM entrance exam or through merit list. It totally depends from institute to institute.
BMM Job Sectors
After graduation, students can find relevant jobs in fields such as :
- Journalism: Crime Journalism, Fashion Journalism, Travel Journalism, Business Journalism etc.
- Advertising: Blogging, Social Media Advertising, Newspapers and Magazines, Radio and Podcasts, Direct Mail, Copywriter, Illustrator, Video Editing, Ad Making, etc.
- Creative Writing
- Event Management
- Public Relations
- Film Making, etc.
There is a huge scope for BMM graduates in India in one of the above mentioned fields. Some of the common jobs after BMM are in capacities such as Editor, Stenographer, Film Maker, Critic, Writer, Photojournalist, etc.
Students can follow any career option as long as they have the skills and ability to their best in that creative field.
The table below lists some of the top considered jobs after BMM degree along with their salary scale:
|Job Position||Average Salary||Highest Salary|
|Editor||INR 3.93 LPA||INR 10.48 LPA|
|Photojournalist||INR 4.62 LPA||INR 8.26 LPA|
|Event Manager||INR 4.68 LPA||INR 6.60 LPA|
|Columnist||INR 3.66 LPA||INR 6.70 LPA|
|Freelance Writer||INR 3 LPA||INR 6 LPA|
|News Reporter||INR 4.02 LPA||INR 10 LPA|
|Film Director||INR 4.94 LPA||INR 20 LPA|
|Illustrator||INR 2.95 LPA||INR 22.25 LPA|
|Writer||INR 4.06 LPA||INR 6.75 LPA|
|Sound Engineer||INR 4.10 LPA||INR 8 LPA|
|Screenwriter||INR 4.79 LPA||INR 10.26 LPA|
Source: Payscale, Glassdoor
BMM Top Companies
Many TV channels, magazines, newspapers, publishing houses, event management companies, PR firms are the top recruiters of the gradaytes with a BMM degree.
The table below shows the list of companies that provide relevant jobs after BMM to the students:
|Penguin Publishers||Times Now|
|Media Channels||Hindustan Times|
|Brandberry||Ogilvy and Mather|
|Star World||Genesis Burson-Marsteller|
|Weber Shandwick||Madison Communications|
|Bluerose Publications||Sab TV|
Other than this, most of the students also do freelancing work in the field of writing, blogging, illustration, etc. which also helps them to get into good colleges for their higher studies, in courses such as MA or MBA, apart from getting compensation.
On an average BMM graduates can earn around INR 20,000-50,000 monthly based on their work and their skills.
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