Hyderabad: ICFAI Business School conducted International Case Study Conference 2017 (ICSC 2017) on October 6-7, 201. The conference was inaugurated by Ms. Anna-Carin Mansson, the Country Manager HR of IKEA India, who was the Chief Guest for the event. In her address, she spoke about the innovative talent management practices and culture at the world’s largest furniture retailer. She also highlighted the shared values at IKEA and its diversity initiatives. She said that IKEA will launch its first store in Hyderabad in spring of 2018 as a part of an expansion plan in India. A special book on cases on IKEA, developed by IBS, was also released by her.

IKEA book, Ms. Anna-Carin Mansson

Dr. J Mahender Reddy, Vice Chancellor of ICFAI University, Hyderabad, welcomed the delegates for the conference and highlighted the achievements of the world-class Case Research Center (CRC) at IBS and reiterated how ICFAI supports the development of the case method of teaching in other schools as well through organizing such conferences and workshops. Dr. SV Seshaiah, Director of IBS, highlighted the importance of case writing and how it uniquely prepared the students for their future.

Prof. Debapratim Purkayastha, the Conference Director and Head of the CRC thanked the dignitaries and also spoke about how IKEA always led the industry in various areas of management practice, making any case study on IKEA highly popular in B-schools worldwide. 

A total of 44 cases were shortlisted to be presented at ICSC 2017. Cases were included from XLRI, NMIMS University, Goa Institute of Management, Symbiosis International University, National Institute of Fashion Technology (NIFT), Aligarh Muslim University, International School of Informatics & Management, OP Jindal University, etc.

About IBS Case Research Center

IBS Hyderabad has a dedicated Case Research Center for developing case studies in management. These case studies are used by institutions around the world in their programs. The case method of teaching has been gaining popularity among top institutes in India and abroad as an important method.

About ICFAI Business School

ICFAI Business School

The ICFAI Foundation for Higher Education (IFHE) is declared as a deemed-to-be university under section 3 of the UGC Act 1956. IBS (Faculty of Management) is a constituent of IFHE. Since it was established in 1995, IBS Hyderabad has grown impressively and achieved widespread recognition from the industry, academic circles and professional bodies in the last 20 years. It has been consistently ranked by independent rating agencies as one of the top 10 B – Schools of India. It is one of the first B-schools in South Asia to receive the prestigious SAQS accreditation. NAAC, an autonomous institute of University Grants Commission has also accredited The ICFAI Foundation for Higher Education with ‘A’ Grade with an impressive score (institutional CGPA)
of 3.43 out of 4.