Bachelor of Business Administration [BBA] (Sports Management) - Course Overview




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    Bachelor of Business Administration [BBA] (Sports Management) Top Colleges, Syllabus, Scope and Salary

    Pranjal Singhal Pranjal Singhal
    Content Curator

    BBA in Sports Management is an undergraduate program, the duration of which is 3 years. Students who have passed Class 12 or equivalent in any stream from a recognized board can opt for this course.  Admission to this program is granted based on Merit in the Class 12 examination. This course is offered by various institutes in India as well as in Abroad.

    Some of the top colleges offering this course in India are given below:

    The average fee charged by various institutes for BBA in Sports Management is around INR 3 Lacs.

    BBA in Sports Management basically focuses on applying principles of management and business to the sports industry. This program is designed for those students who desire a management-oriented degree in the field of Sports Management.

    This program is suited for those students who are good in Sports and if you are ready to apply your love and enthusiasm for sports and fitness by increasing your knowledge of the area of Sports Administration, then this course prove to be a perfect choice for you.

    The career options in BBA in Sports Management program includes jobs in areas like Sports industries, Colleges/ Universities, Sports Management MNCs, Sports, Media and Marketing etc. After the completion of this program, students can get various jobs of diverse profiles such as HR Manager, Event Manager, Director, Event Marketing Specialist, Program Manager, Operations Coordinator etc. The average salary offered to BBA in Sports Management professionals ranges from INR 2,00,000 to INR 6,00,000 (the average salary depends on the experience and skills of the candidate).

    Top Colleges for Bachelor of Business Administration [BBA] (Sports Management)

    BBA in Sports Management: Course Highlights  

    Course LevelGraduation
    Duration3 years
    Examination TypeSemester System
    Eligibility10+2 in Any Stream
    AdmissionBased on Merit in Class 12
    Course FeeAround INR 3,00,000
    Average Starting SalaryINR 2,00,000 to INR 6,00,000
    Top Recruiting OrganizationsNFL, NBA, MLB, LPGA, NASL, NAIA, IISM, Nike, Puma, Adidas etc.
    Top Recruiting AreasCollege and Universities, Government Organizations, Sports Franchises, Sports Merchandise Manufacturers, Sports Broadcasters, Event Management Firms.
    Top Job ProfilesHR Manager, Event Manager, Finance Manager, PR Manager, Business Operations Manager, Sales Manager, Event Marketing Specialist, Sports Marketing Manager.

    Note: BBA program in Sports Management is only offered in Full-time mode.

    BBA in Sports Management: What is it about?

    This course is designed to provide the students with the organization and communication tools which are required to manage sports events, teams, federations and sports clubs. On completion of this course, students will become effective leaders and managers in the sports industry.

    BBA in Sports Management helps a student in developing his communication and technical skills, they also get to know about business planning and management. Students having fabulous leadership skills and communication skills are well suited for this course.

    BBA in Sports Management: Top Institutes

    Some of the top institutes in India offering this course are provided in the table given below:

    Name of the InstituteLocationAverage Course Fee
    Christ College of Science and ManagementKarnatakaINR 1,40,000 per year
    National Academy of Sports ManagementMumbai, MaharashtraINR 3,00,000 per year
    Weblord Institute of Sports ManagementPalghar, MaharashtraINR 1,75,000 per year
    International Institute of Sports ManagementMaharashtraINR 6,00,000 per year

    BBA in Sports Management: Eligibility Criteria

    Students who wish to pursue BBA  in Sports Management must have passed Class 12 or equivalent from a recognized board in any stream. Candidates applying for the course are required to score the minimum required marks in Class 12 to get admission to the college of their choice.

    BBA in Sports Management: Admission Procedure

    Admission to BBA in Sports Management will be granted strictly on the basis of Merit in the Class 12 examination. However, some colleges such as IISM and NASM will select candidates based on their performance in the entrance test conducted by the college. Admission to BBA Sports Management program will start in the month of June. Students desirous of seeking admission to this course can apply for the same either offline or online.

    To fill the application form online, students have to go to the university’s/ college’s website and fill all the details correctly in the application form. On successful registration, you will be contacted by the college authorities and they will guide you for the further process. You are required to visit the college in person with all the documents required such as Class 12 Mark sheet, Class 10 Mark Sheet and Certificate, ID proof and Photographs at the time of admission. Candidates who wish to apply offline have to purchase the application form with a brochure from the college campus and submit the same after filling the form correctly.

    The list of BBA in Sports Management colleges along with their admission procedure is given below:

    National Academy of Sports ManagementMerit Based + Entrance Based
    International Institute of Sports ManagementMerit Based + Entrance Based
    Christ College of Science and ManagementMerit Based
    Weblord Institute of Sports ManagementMerit Based

    Each of the college mentioned above in the table releases its cut-off on receiving the application forms from students for admission to BBA program in Sports Management. Admission to this program will be offered strictly to those candidates who clear the cut-off marks decided by the respective colleges and also on meeting all the mandatory admission requirements.

    BBA Sports Management: Syllabus and Course Description

    The details of subjects that students need to study in each semester while pursuing BBA (Sports Management) program are provided in the table given below:

    Semester ISemester II
    English IEnglish II
    Language ILanguage II
    Management ProcessOrganizational behavior
    Business AdministrationMarketing Management
    Financial AccountingEconomics for Executives
    Environmental StudiesHuman Rights
    Semester IIISemester IV
    Advertising Management for ServicesHuman Resource Management
    Leadership Principles in SportsSports Equipment & Technology Management
    Fundamentals of Sports and New Age DynamicsSports And Entertainment Marketing
    Management of Sports, Leagues and TeamsPC Software (MS Office) Theory
    Sports Facilities Planning & ManagementPC Software (MS Office) Practical
    Communication Skills ISports Funding and Financing Management
    Retail EnvironmentCommunication Skills II
    Semester VSemester VI
    Sports Media, Broadcasting & JournalismEntrepreneurship & Project Management
    Sports Event ManagementGlobal Sports Tourism
    Brand ManagementSports Medicine & Nutrition
    PR, Sponsorship & Advertising in SportsPsychology in Sports
    Sports Law & Risk ManagementSports Training & Tactics
    Campus to CorporateSoft Skills for Business
    Merchandising ManagementExtension Activities

    BBA in Sports Management: Career Prospects

    BBA in Sports Management course helps a student in developing business skills related to public relations, marketing, and entrepreneurship. This program also helps in enhancing the administrative skills of students. There is a wide range of opportunities for students graduated in this program. Innumerable jobs exist for BBA Sports Management graduates in various fields such as in Educational Institutions, Sports, Media and Advertising Companies, Retail Companies and Sports Management Companies etc.

    A person could work in the following profiles on completion of BBA in Sports Management

    • Sports Instructor
    • Management Trainee
    • Sports Nutritionist
    • Procurement Manager
    • Sports Department Manager
    • Sales Manager
    • Event Manager
    • Finance Manager
    • PR Manager

    BBA in Sports Management Top Recruiters

    • Nike
    • Reebok
    • Adidas
    • NFL
    • NBA
    • MLB
    • LPGA
    • NASL
    • NAIA
    • IISM
    • Educational Institutions

    BBA Sports Management: Salary Trends

    BBA program in Sports Management is not among the popular courses offered in India’s deemed universities. But, nowadays its in huge demand as students want to enhance their knowledge and skills in sports. The average salary offered to BBA (Sports Management) program graduates ranges from INR 1,000 to 40,000 per month depending on the college, degree, experience a,nd knowledge of the student. If you compare the salary trends of this year with last year ones, you will see that there are plenty of job opportunities in the field of BBA in Sports Management and candidates are also getting huge salaries. Students having experience in this field will surely get a job with high salary. So, one can chose this course as one’s career option as it is promising and there are plenty of opportunities in front of candidates to choose from.

    Job ProfileJob DescriptionAverage Annual Salary (INR)
    Sports InstructorDemonstrate and explain the skills and rules needed for a particular sport. Basically, the work of a Sports Instructor is to provide training to sportspersons.INR 3,00,000 per year to INR 6,00,000
    Management TraineeMT is an individual who undergoes training for managerial or supervisory positions. He is responsible in working with other managers to plan and perform the work in the organization.Around INR 3,00,000 per year
    Sports NutritionistSports Nutritionist is responsible in providing nutrition counseling, helping sports persons in increasing their stamina and endurance etc.INR 2,00,000 to INR 4,00,000
    Procurement ManagerProcurement Manager work for large companies and are in charge of managing and coordinating procurement agents, buyers or purchasing agents as well as help in working on the most complex purchases for the company.INR 3,00,000 to INR 6,00,000
    Sales ManagerSales Manager helps in directing the team’s focus, set goals, analyses the data and help in creating the job opportunities.INR 1,80,000 to INR 3,20,000
    Event ManagerEvent Manager is responsible in planning and executing the event, he is the one who manages the whole event from the beginning to the last.INR 2,00,000 to INR 4,00,000

    Bachelor of Business Administration [BBA] (Sports Management) Fee Structure in India

    13.44 K (Minimum Fee)PUBLIC COLLEGES4 L (Maximum Fee)
    1.59 L (Average Fee)
    1.38 L (Minimum Fee)PRIVATE COLLEGES2.85 L (Maximum Fee)
    2.3 L (Average Fee)

    Bachelor of Business Administration [BBA] (Sports Management) Fee Structure by State

    West Bengal

    3.05 L
    2.57 L



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